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Home > News > Tags > doubleclick
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Stories about: doubleclick |
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Google keeps on losing top-level executives, the third in less than a week, with Michael Rubenstein, who headed DoubleClick's ad exchange unit before the advertising network was acquired by Google in 2008, a position he continued to hold after the deal, leaving the search giant to, what else, “pursue anoth... |
9 September 2009
11:50 GMT |
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An article written by Rajas Moonka, Senior Business Product Manager, and posted today on the Google blog, announces that in the upcoming months the Google content network (AdSense) will benefit from several enhancements based on DoubleClick technology.Several months ago, Google purchased the DoubleClick ad management... |
8 August 2008
04:40 GMT |
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Google's decision of focusing more on the quality of the ads provided to the users, and not on their number, has apparently paid off. The total revenues recorded for the second semester of 2008 reached $5.37 billion, an increase of 3% compared with the first three months of this year. Going even further than tha... |
18 July 2008
03:24 GMT |
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Google acquired DoubleClick, an important name on the online advertising market, for $3.1 billion and along with the finalization of the transaction, the Mountain View company will also impose a few major changes. One of them is quite bad news for some Googlers because no less than 300 employees will be fired due to ... |
3 April 2008
17:31 GMT |
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Whatever hopes Microsoft might have still had, after Google's acquisition of DoubleClick was approved in Australia and the United States, should have died by now. As a matter of fact, the Redmond-based company could have reached resignation after the deal was given the OK in the US, because historically there ha... |
6 March 2008
09:25 GMT |
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The acquisition of DoubleClick by Google was certain to be a lengthy process the moment that the Microsoft giant took Yahoo!'s hand and filed a complaint that if it went through, it would spell Monopolistic move with capita Ms. So far, the Commissions both in Australia and the U.S. have approved of it and all th... |
28 January 2008
16:21 GMT |
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Google's acquisition plan of DoubleClick was at first looked upon with a raised eyebrow when the offer was first made and, after that, all hell broke loose when it was accepted. Yahoo! and Microsoft instantly caught fire under their feet and started complaining, followed closely by AT&T. Their biggest concern wa... |
22 January 2008
07:06 GMT |
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On December 20th, Microsoft made the first step into the era of Google monopoly. Back in September 2007, Brad Smith, senior vice president, general counsel and corporate secretary, Microsoft, during his appearance before the U.S. Senate Subcommittee on Antitrust, Competition Policy and Consumer Rights, revealed that ... |
21 December 2007
08:45 GMT |
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The DoubleClick soap opera that Google stars in looks like it's going to come to an end. A preview of the next episodes, leaked from the media company producing it, clearly showed that Google was cheating on DoubleClick with some other companies in order to cover the whole market. The DART provider doesn't ... |
20 December 2007
06:31 GMT |
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The past decade has seen Google rise from nothing to being one of the most recognized brands in the whole world and, at the same time, a competitor to the older technology giant, Microsoft. Not bad, what started as a Stanford University research project came to be the single most dominant search engine on the Intern... |
14 December 2007
15:46 GMT |
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The Mountain View based company, or should I say giant, has given a "print preview" of its middle-term future to the media, in a statement of its president of advertising and commerce in North America, Tim Armstrong. He said that, for the time being, the Great Search Engine "forays into selling ads in print, radio a... |
5 December 2007
08:53 GMT |
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Google took a serious blow below the belt yesterday with the European Commission competition authorities refusing to approve its 3.1 billion $ purchase of the Internet advertising company DoubleClick and ordering that a further review of the deal be made that could last until March."We are obviously disappointed", sa... |
14 November 2007
09:13 GMT |
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This is a pretty sad piece of news for the Mountain View search giant Google, the company which struggles to obtain the investigators' blessing to acquire DoubleClick: the famous advertising firm distributes infected ads on famous pages such as CNN and The Economist, eWeek reported today. It appears that the adv... |
13 November 2007
03:03 GMT |
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The case concerning the Google - DoubleClick acquisition seems to be one of the most popular stories in the last few months due to the statements made by the officials related to the matter. Today, Federal Trade Commissioner Jon Leibowitz said for Reuters that the agency is working as quickly as possible to resolve t... |
2 November 2007
17:06 GMT |
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The Australian Consumer and Competition Commission which analyzed the Google - DoubleClick acquisition sustained the transaction should go forward because the two companies are not direct competitors in the advertising market, Reuters reported today. In case you missed the news, a few months ago, the Mountain View su... |
31 October 2007
04:31 GMT |
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Yahoo's acquisition of email software company Zimbra was approved by the Federal Trade Commission, the transaction being supposed to get finalized in the upcoming days. According to Reuters, the FTC analyzed the agreement between the two companies in order to find out if it can harm the competition or if it infr... |
2 October 2007
09:01 GMT |
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Since Google announced it has reached a deal to acquire the online advertising giant DoubleClick, the entire world started talking about the transaction, approving or rejecting the partnership. But because several top names such as Microsoft and AT&T complained that this merger might infringe the antitrust laws, the ... |
2 October 2007
05:36 GMT |
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In case you haven't heard, the super giant Google will have to meet the Senate officials in order to talk about the DoubleClick acquisition. The investigation over the DoubleClick transaction was started when several companies such as Microsoft and AT&T demanded the regulators to analyze it because it might infr... |
28 September 2007
13:51 GMT |
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Microsoft has taken the face-off with Google to the next level, arguing that the Mountain View search giant is threatening the future of the Internet and that it is bad for end users. The Redmond company has hesitated little to get involved in Google's proposed acquisition of DoubleClick, as the deal came under ... |
28 September 2007
07:18 GMT |
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Microsoft is pack leader in a new initiative designed to crowd the wolves of the online advertising industry to a potential Google slaughter. The Redmond company has hired PR agency Burson-Marsteller in order to lobby against the proposed $3.1 billion acquisition of DoubleClick by Google announced in April 2007. Comm... |
25 September 2007
05:18 GMT |
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I could bet that Google will have to talk with the US Senate over the DoubleClick acquisition. So this is it. The Mountain View company's officials will have to explain the US Senate Subcommittee on Antitrust, Competition Policy and Consumer Rights how the DoubleClick deal won't represent an unfair move for... |
24 September 2007
03:23 GMT |
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The EU investigation over the DoubleClick acquisition by the super giant Google continues and it is now involving even the customers of the Mountain View company. As you might have heard, Google announced a long time ago that it wants to acquire DoubleClick, one of the top solutions when it comes to the advertising p... |
7 September 2007
09:14 GMT |
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Microsoft and Google are two Internet mammoths. With direct competition over the domination of the World Wide Web describing most accurately the relations between the two companies, Microsoft and Google took steps in 2007 to ensure the continuing monetization of their respective search engines. Providing search servi... |
29 August 2007
08:53 GMT |
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It's a dog eat dog and a search-engine-eat-search-engine world out there, and Microsoft has taken it one step further in its face off with Google. Both the Redmond and the Mountain View companies have made extensive acquisitions in 2007 designed to anchor them as leaders on the online advertising market. Initial... |
17 August 2007
05:41 GMT |
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Google acquired DoubleClick. Google accused for antitrust law violation. Google investigated by the regulators. Google advertises DoubleClick with competitors' names as keywords. This is, in short, the entire story so far. Now, let's explain it a little bit. The Mountain View company acquired DoubleClick fo... |
13 August 2007
05:37 GMT |
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What's the common word in this title? Obviously, it's Google. But what's more interesting about this line is that it mentions 3 Google rivals which managed to raise a tough challenge for the Mountain View company. And Google doesn't seem to be bothered at all. More than that, the search giant real... |
10 August 2007
04:16 GMT |
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The trouble concerning the Google - DoubleClick deal evolves and is now moved to the House and Senate, the institution that is going to talk with several Google executives about the acqusition, the New York Times reported. Steve Bryant from Google Watch goes even further and writes that the Congress is going to discu... |
20 July 2007
05:14 GMT |
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Yahoo proudly announced that it made impressive investments in Tyroo Media Pvt. Ltd, an Indian company that might be able to support the Sunnyvale company in its efforts to compete with rival Google. Basically, Tyroo is an online advertising company with approximately 1200 customers in the local market. Although ther... |
18 July 2007
09:28 GMT |
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The long discussed Google's DoubleClick acquisition might be blocked by the Federal Trade Commission, Scott Cleland, a US analyst, said today. If you didn't know, Google was brought into trouble when it first announced that it managed to beat other rivals such as Microsoft and bought DoubleClick, one of the... |
18 July 2007
03:49 GMT |
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Google's DoubleClick acquisition caused a lot of problems for the Mountain View company and they are not ended because the European Union will analyze the transaction soon. The entire case was started by numerous companies that required the US regulators to investigate the acquisition because Google might infrin... |
9 July 2007
05:31 GMT |
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When Google announced a $3.1 billion in cash acquisition of DoubleClick in April, Microsoft initially responded with allegations of monopoly over the online advertising market, urging regulatory authorities to ensure that competitiveness will survive. The following month, the Redmond company made its move against the... |
6 July 2007
12:01 GMT |
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Following the recent complaints made by Microsoft and other companies, Google decided to explain all the reasons for the acquisition. Basically, the other rival accused Google for infringing the antitrust guidelines because DoubleClick was regarded as a powerful rival for the Mountain View company's advertising ... |
28 June 2007
08:53 GMT |
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The Federal Trade Commission started an antitrust investigation over Google's acquisition of DoubleClick, an advertising company that was bought by the search giant for $3.1 billion. Just after the acquisition was officially confirmed, several names, including Microsoft, complained about the transaction, saying ... |
29 May 2007
07:11 GMT |
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Although Google was regarded as the king of the online advertising market, it seems like the search giant wants even more and purchased DoubleClick, a company able to provide more power to online publishers and advertisers. As you know, AdSense and AdWords are two of the Google flagship products that made the search ... |
16 April 2007
03:21 GMT |
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Microsoft has just upped the stakes in its face-off with Google and is crying foul play over the Mountain View-based search giant's acquisition of DoubleClick. The Redmond Company was outbid by Google for DoubleClick, the company that gave birth to the web advertising industry. In a deal that is expected to be f... |
16 April 2007
03:00 GMT |
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