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Home > News > Tags > advertisment
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Stories about: advertisment |
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Adidas is believed to have pulled its $10+ million ad campaign from Apple’s iAd program after the Cupertino company reportedly rejected its concepts not once, but three times, with the Apple CEO being described as a “control freak”.Citing an industry exec, Silicon Alley Insider notes that Apple CEO ... |
4 October 2010
06:35 GMT |
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Apple has posted the third iPhone ad this week, ‘Shopper.’ The spot further shows off the various capabilities of the device, thanks to the immense collection of third-party software available in the iTunes App Store, as well as via built-in apps like the Safari web browser, and the phone’s messagin... |
8 April 2010
06:23 GMT |
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In a non-typical move, Apple has just started airing a new iPhone 3GS advertisement, following the recent release of two brand-new TV spots aimed at promoting the handset. Compared with the first two, the new “Family Travel” ad is spot on. Earlier last week, yours truly wrote a personal piece noting that... |
24 February 2010
10:30 GMT |
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Apple is continuing to push the iPhone onto potential customers via two new advertisements (located here) showing the capabilities of the device. The two ads, targeting all kinds of people, seemingly aim to contradict claims that the iPhone OS isn’t capable of multitasking. Apple shows how users can carry out d... |
22 February 2010
05:16 GMT |
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For those who love Apple’s “Get a Mac” campaign, the people working at AdWeek’s AdFreak blog have set up a place where all 66 “Get a Mac” ads can be watched with just as many clicks. The ads are organized by year in four columns, while each and every video comes with a small summar... |
20 January 2010
02:31 GMT |
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By any standards, Microsoft’s marketing campaign for Windows 7 is much more modest compared to that of Windows Vista. The difference in financial resources allocated to each platform can be explained by a shift in focus as far as the message accompanying each operating system goes. With Windows Vista, Microsof... |
28 December 2009
11:08 GMT |
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Apple is airing a new iPhone 3GS television commercial in the US. Entitled "12 Apps of Xmas," the ad features poetry and praises the newest iPhone available. Apple also suggests that owning an iPhone is great around the holidays, as the developers responsible for the apps you carry around with you are feeling generou... |
18 December 2009
05:20 GMT |
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Apple keeps standing out this year. Its latest achievement is AdWeek naming the Get a Mac series of ads the “Campaign of the Decade.” The series of commercials is well known for featuring two distinct characters, one portraying PC (Windows), the other, Mac. “Apple always diverged from the ‘sp... |
15 December 2009
06:20 GMT |
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Apple has updated the main page of its web site not only with a shopping-event announcement, but also with three new iPhone adds. The Mac maker confirms that there are currently over 100,000 applications to choose from, for both iPhone and iPod touch, and lauds the networking capabilities of the former by showing how... |
24 November 2009
04:11 GMT |
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Sure enough, Apple makes a good point in its latest Get a Mac ads targeting PC users’ upgrade to Windows 7. However, we have overlooked one tiny aspect about Apple’s own upgrade to Snow Leopard, and the company seems to act like nothing ever happened. You guessed it - it’s the data-eating bug affect... |
27 October 2009
07:51 GMT |
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The newest TV commercials from Apple have just started airing, with all three spots targeting Microsoft’s Windows 7 launch. Apple is now creating scenarios where people decide it’s easier and more logical to switch to a Mac, since Microsoft has customers moving files manually when performing the “up... |
23 October 2009
02:47 GMT |
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Apple has recently patented what it appears to be an ad-supported operating system. Invented by the likes of Steven P. Jobs and other tech-savvy people, the patent is undoubtedly a way for Apple to secure its ideas for whatever the future might hold. An ad-supported OS would most likely be met with criticism today. ... |
22 October 2009
06:04 GMT |
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Apple is airing two new “Get a Mac” ads, one of which is featuring Seinfeld’s Puddy (Elaine’s boyfriend) – actor Patrick Warburton. Although the guy is funny in a sense few can achieve, the “Top of the Line” ad itself fails to impress. The same goes for the “Surprise&rd... |
25 August 2009
03:30 GMT |
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Apple has started airing two new TV ads emphasizing the wireless capabilities of the iPhone, but also its ability to show you exactly where you are and get directions anywhere in the world. Naturally, Apple’s elusive device carries out these tasks using third-party apps that the company lauds in its iPhone comm... |
4 August 2009
04:42 GMT |
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YouTube will be introducing a new ad type to its range of advertising options, according to TechCrunch, which could prove a very powerful addition for brands, charities or just about anyone trying to promote their web page on the video sharing site. The new ad is called Call-to-Action Overlay and is basically a trans... |
30 June 2009
10:46 GMT |
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Nowadays, TV viewers have the power to influence more and more the advertising field in order to receive relevant ads. So, in order to help advertisers deliver their watchers new, interesting and more-to-the-point ads, Google is making an analysis using tuning metrics. The parameter represents the data available in ... |
8 May 2009
12:01 GMT |
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The Better Business Bureau is advising social networkers to read the fine print when responding to ubiquitous ads on social networking sites like Facebook and MySpace. According to the BBB, the large print doesn’t always tell the whole story. “Incentive programs can be extremely costly in the long run an... |
23 April 2009
06:41 GMT |
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As reported earlier today, Apple has posted as many as four new Get a Mac ads, featuring the same two characters we've grown to love with the release of every new commercial. One of the ads in particular takes on Microsoft's disclaimers. By viewing it in HD, you can actually read the legal text, allowing yo... |
21 April 2009
05:53 GMT |
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Apple has started airing new “Get a Mac” ads featuring the same protagonists, as well as the same topics – PC's ongoing struggles with viruses and Windows' lack of user friendliness. In spite of Microsoft's constantly changing ad campaigns, Apple sticks to its ever-more-sarcastic ads,... |
21 April 2009
04:21 GMT |
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We're getting accustomed to the fact that governments all over the world (well, maybe except for South Korea) don't really understand videogames and the people that play them, although they are now among the biggest groups everywhere that are able to vote. The latest proof comes from the United Kingdom, whe... |
10 March 2009
17:21 GMT |
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Learning about the new Apple ad that “breaks” Yahoo, we watched the original advertisment on Apple's site again, only to find that the company now offers two new controls under the “watch again” button. “Buy” options are now available for the sound track featured in the ad, as... |
12 December 2008
08:21 GMT |
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Apple's advertising agency, TBWA/Media Arts Lab, has modified the original iPod touch TV ad for Yahoo Games so that the iPhone action takes its toll on the actual web page. Those who've watched Nintendo's older “Wario Land Shake It” commercial know what we mean. (Watch Wario Land - Shake I... |
12 December 2008
05:29 GMT |
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While last week there was still doubt as to whether the App Store had reached 10,000 apps, it is now being revealed that, having passed this achieved milestone, App Store downloads have now topped 300 million. World of Apple is reporting that Apple has used print media to advertise the latest goals scored by its App... |
8 December 2008
03:05 GMT |
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Britain's Advertising Standards Authority has banned another Apple advertisement touting the iPhone as "really fast" on the web. The report notes that 17 complaints were filed in regards to the ad, which depicted the user switching from the Times Online to Google Maps, and lastly, the iPhone's Mail applicat... |
26 November 2008
11:02 GMT |
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The world's largest mobile advertising marketplace has declared iPhone as the #1device requesting ads worldwide. Apple's smartphone has displaced even the Motorola RAZR, AdMob's Metrics Report reveals. AdMob stores and analyzes handset and operator data from every ad request in its network to opt... |
19 November 2008
05:45 GMT |
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Apple has started airing a new iPhone ad, continuing its efforts of showing the world how iPhone can solve life's dilemmas, "one app at a time." The latest such ad features Shazam, a very useful app that miraculously tells you what song is coming from a stereo's speakers."Shazam fully integrates with and co... |
10 November 2008
03:43 GMT |
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In what looks like a gossip topic promising to keep us busy for a while, Microsoft's ad campaign is showing signs of failing even before it got a chance to take off properly. Admittedly, Microsoft's last (I'm a PC) ads have picked up the pace (compared with the Seinfeld ads), but reports of them h... |
24 September 2008
14:51 GMT |
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The second commercial part of Microsoft's “Windows, Not Walls” ad campaign has started airing. It was broadcast last night during Big Brother on CBS. This one is actually funny, although it still doesn't compare to Apple's concise, sarcastic and catchy ads.The four and a half minute-long ad... |
12 September 2008
03:11 GMT |
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It kicked off and, boy, does it suck! What do you mean “what”? Microsoft's “Windows, Not Walls” $300 Million ad campaign aimed at putting a sock into Apple's mouth. The ad is only an “icebreaker,” according to Microsoft SVP Bill Veghte, suggesting that future ones will be... |
5 September 2008
09:16 GMT |
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AOL has announced the availability of the Platform-A mobile version of the ad-serving platform and network for iPhone. Offered through Third Screen Media, the solution detects and delivers optimized ads on iPhones browsing the Web.Third Screen Media is Platform-A’s mobile ad-serving platform and network that en... |
3 September 2008
15:11 GMT |
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All web masters know that the best way of making a website return initial investments is through online advertising. This actually translates into webmasters letting their website feature advertisements for various products. One of the highest used advertising services is Google's AdWords, which uses a site'... |
19 May 2008
10:58 GMT |
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Most web surfers are familiar with Google's way of advertising on various web pages. The Google AdWords is a way in which both Google and the sites that subscribe to this service can make money. The AdWords service, which is part of Google's advertisement program, makes use of the content found on a specifi... |
8 May 2008
05:46 GMT |
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Macs are seemingly more and more popular among artists these days. It's only obvious really, since Macs are perfect for designing, editing and rendering stuff, but mostly for running various apps in parallel. However, this story isn't about any of the above-mentioned capabilities. It's about the Mac�... |
25 March 2008
04:05 GMT |
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Apple has recently recruited an 18-year-old university student from Warwick to make an advertisement for one of the company's latest products, the iPod touch. You must be wondering why, of course. Well, as it turns out, the song Music Is My Hot, Hot Sex (by CSS) inspired Nick Haley to make an advertisement for A... |
1 February 2008
03:21 GMT |
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Christina Aguillera has just released a new perfume. What a surprise. I was never a fan of celebrity perfumes, but I must say, this is getting a bit too much for some of our sensitive noses - pun intended. But the perfume madness has gotten so big lately that I'm starting to wonder what really lies behind every ... |
3 October 2007
05:56 GMT |
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Sony's commercials have always been a little abstract, strange, shocking... the list could go on. It's a fact: Sony doesn't like normal. Which is good, because people generally like surprises. And girls. Sony's betting on girls too. Aren't they smart? OK, but what the you-know-what is up with... |
7 September 2007
05:02 GMT |
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