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The entire world must be by now familiar to one of PETA’s most long-lasting campaigns against fur. Called “I’d rather go naked than wear fur,” it features only celebrities wearing absolutely nothing in what is meant to be a silent protest against wearing fur – and quite an efficient and ... |
10 November 2009 11:02 GMT |
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Paris Hilton, although a questionable singer and actress, makes millions of dollars a year off her image alone. No matter how much criticism she gets and despite the occasional bashing in the tabloid media, whatever Paris touches turns to gold, whether it be an endorsement for canned, sparkly wine or a perfume and wh... |
10 November 2009 10:03 GMT |
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Not long ago, PETA (People for the Ethical Treatment of Animals) unveiled a huge billboard in Jacksonville, Florida, which called fat women “whales” as it urged people to go vegetarian to lose the blubber. Upset about the ongoing “fat discrimination” that PETA resorts to on a regular basis to ... |
7 November 2009 06:06 GMT |
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The Chairman of advertising agency TBWA and creator of Apple’s famous TV ads, Lee Clow, has confirmed his plans to continue working with the Mac maker, after being erroneously reported as relinquishing his role as the head of TBWA. 66-year-old Clow decided to step down as chief creative officer at the agency, ... |
2 November 2009 04:19 GMT |
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A mobile advertising platform recently launched by Mojiva Inc - mOcean Mobile - has recently announced a free mobile ad serving platform for iPhone developers, which aims to be the first and only tool to enable developers to monetize their apps by selling and managing their own mobile ad space. Implicitly, mOcean for... |
7 October 2009 10:00 GMT |
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A while ago, a small company going by the name of doubleTwist developed a media-playing application that now connects and syncs with most popular devices in a no-hassle manner. The doubleTwist app integrates with OS X beautifully (although it does borrow Apple-specific elements), it is free to download and use, and a... |
1 October 2009 05:54 GMT |
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James Dean, the ultimate Rebel Without a Cause, who died aged just 24 in what has often been called a senseless car crash, lives again in a one-minute, black-and-white, short film for investment company Allan Gray. The ad, which has just been aired on television, has taken even film critics by surprise, with most of ... |
23 September 2009 03:45 GMT |
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Pamela Anderson has been part of more than one PETA (People for the Ethical Treatment of Animals) campaign, the former “Baywatch” bombshell often lending her voice, face and body to the organization for a good cause. This time, with the Cruelty Doesn’t Fly campaign, things aren’t any different... |
10 September 2009 08:43 GMT |
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The ads, promo shots and videos for “House M.D.” have always managed to cause just as much stir as the series itself, and that’s because fans usually can hardly bear to be separated for too long from their favorite, whacky and brilliant doctor. The latest ad for season 6 of the medical drama has jus... |
4 September 2009 11:26 GMT |
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In the past two weeks, Apple has posted three new Get a Mac commercials on its website, two of which have been confirmed as airing for various TV channels as well. The latest ad, “Trainer,” stars renowned actor Robert Loggia. In the new ad, Loggia is PC’s trainer. PC is trying to get in shape in or... |
31 August 2009 03:25 GMT |
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A new iPhone 3GS ad is airing, and it is also available for immediate viewing over at Apple’s website. Titled “Avid,” the new TV spot is targeting sports fans who may be interested in using some of the apps available in the App Store to improve their sports routine. The showcased apps are Golfshot:... |
27 August 2009 03:10 GMT |
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Apple is airing two new “Get a Mac” ads, one of which is featuring Seinfeld’s Puddy (Elaine’s boyfriend) – actor Patrick Warburton. Although the guy is funny in a sense few can achieve, the “Top of the Line” ad itself fails to impress. The same goes for the “Surprise&rd... |
25 August 2009 03:30 GMT |
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PETA is no stranger to shock tactics because, as of late, it has discovered that it is the best way to get the media attention. Granted, the organization does not admit to resorting to the shock factor to be heard, saying instead it likes to speak out the truth no matter how hurtful. It’s doing the same with an... |
21 August 2009 15:41 GMT |
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YouTube has introduced new ways for individuals or companies to advertise through its video platform. From now on, people looking to promote products or services through videos on YouTube have an extra option to feature their product in the “Related Videos” category.Slowly, but surely, Google is reshaping... |
7 August 2009 08:22 GMT |
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Apple has started airing two new TV ads emphasizing the wireless capabilities of the iPhone, but also its ability to show you exactly where you are and get directions anywhere in the world. Naturally, Apple’s elusive device carries out these tasks using third-party apps that the company lauds in its iPhone comm... |
4 August 2009 04:42 GMT |
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Michael Jackson has often accused his father publicly of abusing him as a child, speaking in interviews of being beaten with anything that came at hand for things as insignificant as missing a beat during dance rehearsals. Joe Jackson has, of course, constantly denied all the claims, but that isn’t stopping a B... |
22 July 2009 03:11 GMT |
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The other day, Us Weekly made public footage from 1984, showing Michael Jackson on the set of a Pepsi ad that went terribly wrong. On the set, the singer suffered second- and third-degree burns on his face and body when pyrotechnics went off too soon, in what is believed to be the incident that pushed him to heavy dr... |
18 July 2009 03:54 GMT |
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Microsoft's COO, Kevin Turner, may have gotten the wrong idea (or may have refused to admit reality) when declaring that the company received a phone call from Apple's legal, demanding to pull misleading PC Hunter ads, reports suggest. The Windows maker's latest ad campaign, which features regular cus... |
17 July 2009 06:18 GMT |
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After starring in the box-office and critical hit “Slumdog Millionaire,” young actress Rubina Ali set another record when she officially became the youngest person to pen an autobiography. “Slumdog Dreaming: My Journey to the Stars” also covers shooting an ad for French Schweppes with Australi... |
16 July 2009 10:57 GMT |
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In 1984, as Michael Jackson was at the height of his career, an accident took place during a shoot for a Pepsi ad that changed his life forever. The singer suffered severe burns on his scalp and body, which required heavy medication because he was in terrible pain, as well as extensive corrective surgery. Us Weekly g... |
16 July 2009 06:49 GMT |
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Candie’s is well-known for coming up with extremely delicate and girlie items, but it seems the company has reached a new high in terms of catering to the female customers with the latest ads starring Britney Spears. The Fall 2009 national campaign is about to be launched and, consequently, photos that will be ... |
7 July 2009 09:24 GMT |
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Apple has started airing new TV ads for its most powerful iPhone yet, the iPhone 3G S. The fresh ads emphasize three of the newly added features, one of which works across all iPhone models, as well as iPod touch devices, thanks to OS 3.0. “iPhone 3G S is the fastest, most powerful iPhone yet and we think peop... |
2 July 2009 04:35 GMT |
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Celebrity perfumes are clearly not something new, being actually often described as the safest segment for stars to branch out and make certain profit. However, if there ever was an unlikely celebrity-cosmetics brand collaboration, or fragrance for that matter, then that must be Piers Morgan of Britain’s Got Ta... |
15 June 2009 13:21 GMT |
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The British actress has made the move from “Harry Potter” darling and Hollywood superstar to classic beauty for the new campaign for fashion giant Burberry. The first ads from the new autumn / winter campaign are already out: shot by famed photographer Mario Testino under Burberry’s creative directo... |
10 June 2009 14:21 GMT |
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Mobile ad service provider AdMob has released the mobile metrics and analysis for the month ending 30 April 2009. AdMob serves Graphical Banner and Text Link ads on mobile web pages for more than 6,000 publishers. “Today we released the April 2009 AdMob Mobile Metrics Report, our monthly look at the traffic fl... |
28 May 2009 09:09 GMT |
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Apple has started airing three new commercials in its ongoing successful Get a Mac campaign. The three ads can be immediately viewed over at Apple's website, under the Mac section, along with older Get a Mac ads going way back to 2006. The latest three spots, PC Choice Chat, Elimination, and Customer Care, feat... |
14 May 2009 06:05 GMT |
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Nowadays, TV viewers have the power to influence more and more the advertising field in order to receive relevant ads. So, in order to help advertisers deliver their watchers new, interesting and more-to-the-point ads, Google is making an analysis using tuning metrics. The parameter represents the data available in ... |
8 May 2009 12:01 GMT |
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The Better Business Bureau is advising social networkers to read the fine print when responding to ubiquitous ads on social networking sites like Facebook and MySpace. According to the BBB, the large print doesn’t always tell the whole story. “Incentive programs can be extremely costly in the long run an... |
23 April 2009 06:41 GMT |
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Apple has started airing new “Get a Mac” ads featuring the same protagonists, as well as the same topics – PC's ongoing struggles with viruses and Windows' lack of user friendliness. In spite of Microsoft's constantly changing ad campaigns, Apple sticks to its ever-more-sarcastic ads,... |
21 April 2009 04:21 GMT |
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“Pirates of the Caribbean” star Keira Knightey is currently the victim in a disturbing domestic violence ad that airs in cinemas and on TV starting today, but is also available online. Part of a campaign from the British organization Women’s Aid, the ad is meant to raise awareness on the many cases ... |
2 April 2009 09:17 GMT |
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Actress Scarlett Johansson is not appreciated only for her acting and occasional singing, but also for her incredibly good looks, often making it at the top of the charts with the most beautiful women in the industry. So far, her beauty has won her several advertising contracts with cosmetics companies, but also one ... |
2 April 2009 05:41 GMT |
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AdMob has announced its plans to address one of the biggest challenges facing iPhone application developers today – increasing consumer awareness and downloads. To do this, AdMob has introduced the AdMob iPhone Download Exchange, a service that gives devs a unique way to get the most out of their apps, by effec... |
31 March 2009 10:35 GMT |
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It’s an estimated £32-million deal that virtually puts customers in bed with the Beckhams: the ad for the Armani lingerie line. David has had his share of media attention a while back, when Armani posted billboards of him in his underwear all across the world, and now is Victoria’s turn to get tongu... |
21 March 2009 07:58 GMT |
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With so many creams and lotions that promise women eternal youth – or the closest thing to it – via ads in the papers and on TV, it’s not so often that we see a watchdog ban one such commercial. Yet, it happens, and the Olay Regenerist cream has been the last “victim” to go down, after a... |
4 March 2009 04:34 GMT |
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The folks behind the Camino Project have announced the second beta release of Camino 2.0, the 100% open-source web browser specifically tailored for Mac OS X use. In this release, improvements and fixes can be found with Bookmarks & History, as well as the Download manager, Tab behavior, web page interaction and seve... |
27 February 2009 04:20 GMT |
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Apple has started airing a new iPod touch ad under the same “funnest iPod ever” slogan. The new ad manages to showcase some 15 applications in under 30 seconds, accompanied by a song from Franz Ferdinand's latest album.“iPod touch games and applications are nothing short of amazing. And the App... |
19 February 2009 08:55 GMT |
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The last couple of days, Apple has been throwing in new TV commercials featuring third-party applications available for iPhone and iPod touch. The third such ad features three new applications that truly bring out the best in the iPhone.Apple kicks off the ad by showcasing SnowReports, an app that gives you the abili... |
28 January 2009 10:49 GMT |
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Eccentric Dame Westwood, as she’s known in the fashion industry, met “pneumatic babe” Pamela Anderson at a glitzy party in 2007 and, to her admission, fell in love with her quirkiness. As a matter of fact, she fell so much in love with her, that she asked Anderson to be the face of her new spring co... |
27 January 2009 09:50 GMT |
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Apple continues to emphasize the usability of its revolutionary handset through ads showcasing third-party apps. The latest of such ads – Fix – features three apps that Apple believes would suit any user.For instance, who wouldn't need an app like Rocket Taxi, a cab finder that uses your current loca... |
27 January 2009 06:02 GMT |
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Last year, a somewhat out of the ordinary initiative was launched, consisting of a series of ads displayed on public transportation buses. Its aim was to make the voices of countless atheists heard, by sending off the message that “there is no God.” Whereas such ads can still be seen in London, Barcelona ... |
19 January 2009 08:17 GMT |
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Penelope Cruz has long been a favorite with the public, so it’s no wonder that almost everything she touches turns to gold. Her line for street giant Mango, Penélope & Mónica Cruz for MNG, on which she collaborates closely with her less famous, but equally talented sister, is a good example of tha... |
17 January 2009 06:00 GMT |
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PETA (People for the Ethical Treatment of Animals) has a long history of collaborations with celebrities, from Pamela Anderson, one of the loudest supporters of the organization, to Dennis Rodman and actress Rose McGowan and socialite Kim Kardashian. Hot on the heels of his Golden Globes win, Mickey Rourke comes to j... |
15 January 2009 05:19 GMT |
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While best friend Victoria Beckham is getting a lot of media coverage thanks to her latest Armani lingerie ads, Katie Holmes too is in for a slice of the spotlight. The actress is the new face of the Miu Miu line and the first shot for the spring collection has just been launched.Celebrities have always turned to fas... |
15 January 2009 04:45 GMT |
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In October, when Victoria Beckham officially announced that she had signed on to become the face of the global Emporio Armani Women’s Underwear campaign, word on whether the woman most notoriously known for complaining about her body would make it began to circulate in the media. The first shots for said campai... |
15 January 2009 04:21 GMT |
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Just yesterday, the one-time favorite celebrity darling Lindsay Lohan was saying that she could only wish she had made different choices in life, since the ones she did make had ruined her life completely, practically leaving her jobless. Going to show that an actress’ job is not limited only to the silver scre... |
10 January 2009 05:19 GMT |
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The new 17-inch, unibody MacBook Pro has seen more advertising than any of its siblings, the 13-inch MacBook and the 15-inch MacBook Pro. One aspect Apple greatly emphasizes about the notebook is the extended battery life, which is in strong relation with the greenness of the laptop. The latest notebooks available fr... |
9 January 2009 02:36 GMT |
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While we know that what all kinds of producers are promising us in ads and television spots is not exactly the truth and nothing but the truth, few are the cases when a major company is singled out for telling falsities. Estee Lauder is the latest to go through this, as its most recent ad for Tri-Aktiline Instant Dee... |
7 January 2009 04:07 GMT |
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Marketing plays a pretty big role in game sales these days, especially if it is aimed at the casual gamer, who doesn't really access websites that are dedicated to the gaming industry, and gets all of his information from the regular mass-media. That is why we see quite a lot of publishers investing heavily in a... |
18 December 2008 02:55 GMT |
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Microsoft has reportedly placed a booth outside the Apple Store, Bullring, Birmingham, England, allowing users to record their own "I'm a PC" video to contribute to the company's ad campaign. Microsoft's goal is to counter what it believes is a stereotype of Windows Vista.The picture in question was su... |
3 November 2008 05:57 GMT |
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The presidential race for the United States’ White House is entering its final stage, with the elections taking place on November 4. The two main candidates, the republican John McCain and the democrat Barack Obama have held debates about every topic on their campaign lists which were hosted by almost every ki... |
29 October 2008 17:31 GMT |
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