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Matt Cutts has been posting interesting and helpful videos about Google Search, SEO and related topics for years. His most recent video from the Google Webmasters YouTube channel is quite interesting and quite long by his standard. Given that he tries to explain how the entire Google Search works, starting with the ... |
24 April 2012
18:11 GMT |
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Google has provided a (long) list of search updates that it implemented in March. It's becoming a tradition now and more transparency is certainly welcomed by webmasters and SEOs. Of course, just because Google lists some of the things it's done in the past month, 50 or so, it doesn't mean that you... |
4 April 2012
10:14 GMT |
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Blogger is getting some power user features that a lot of people are going to appreciate. Users can now create meta tags for their blogs, add redirections and even custom 404 pages.
Serious bloggers, those that haven't switched to WordPress yet, are going to enjoy the flexibility the new features provide as it ... |
22 March 2012
10:46 GMT |
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SEO, as long as it's within the boundaries of the search engine's (Google) terms of service, is never a bad thing. In fact, there's no such thing as too much SEO. This old mantra is about to change as Google is working on penalizing those that deploy too much SEO. The change isn't live yet and Go... |
19 March 2012
15:11 GMT |
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Matt Cutts has the never-ending task of setting the record straight on Google's ranking policies without actually revealing too much of them. He publishes a regular series of videos on topics of interest to webmasters, but is also active on his blog and Google+ page.His latest intervention is on new top level do... |
16 March 2012
14:21 GMT |
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Google has announced a ranking algorithm change that's going to trouble a few webmasters but for which regular users should be very thankful, it will start penalizing websites that shove a great deal of ads in front of the user, on top of the page, and push the content all the way down.It's not hard to run ... |
20 January 2012
11:51 GMT |
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Google has cleared up the whole Google Chrome paid links situation in the only way it could and still save face, it demoted the Google Chrome page and also lowered its PageRank.
The penalty will last for at least 60 days after which those responsible for the Google Chrome page can submit a request for reconsideratio... |
4 January 2012
04:41 GMT |
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Google is big and it's getting bigger. It has its hands in everything online and it's looking to spread itself even more. It shouldn't be particularly surprising then that its interests sometimes conflict and that different parts of Google find themselves at odds.
This seems to be happening with a mar... |
3 January 2012
08:33 GMT |
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Impersonators online has been a problem for so long that it's hard to remember which came first, the web or the impersonators. Normally, there's not much you can do about it and most people can make the difference most of the time.
But when you're one of the best known public figures of a company as b... |
14 December 2011
01:31 GMT |
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SEO is often considered more black art than science and search engines have their fair share of blame for this since many website owners and SEO experts are many times guessing at what will work and what won't to get a site moving up the rankings.This general lack of information has made it possible for shady, b... |
25 October 2011
03:40 GMT |
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In an interesting but perhaps not entirely surprising move, Google has penalized Beat that Quote in the search results less than 24 hours after acquiring the company. The price comparison site was found to be in violation of Google guidelines, using shady practices to prop up its pages in the search results.After the... |
9 March 2011
07:57 GMT |
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Google has implemented a rather radical change to its ranking algorithms. In a complete reversal of its previous policy, Google Search will now list several results from the same website, for particular searches. "Today we’ve launched a change to our ranking algorithm that will make it much easier for users to ... |
21 August 2010
06:34 GMT |
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SEO can be a very lucrative business, if solely because it’s so tough for an outsider to have a very good understanding of the practices involved. This shroud of mystery is great for SEO experts and companies, in a way, but not so great for their clients. A startup, BrightEdge, has been working on changing that... |
14 June 2010
11:00 GMT |
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The official description of the URL Rewrite Module 2.0 is undeniably less user friendly than a link optimized by the tool. “URL Rewrite Module 2.0 provides a rule-based rewriting mechanism for changing requested URL’s before they get processed by web server and for modifying response content before it get... |
19 March 2010
06:28 GMT |
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Google has been under a lot of pressure and scrutiny as it dominance in search and other fields has grown. While the company ensures everyone its practices are legit, with so much power, many, including government regulators, are wondering if Google doesn't abuse its position. The story of one Google employee s... |
27 February 2010
12:01 GMT |
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There's a constant battle between search engines and webmasters. Website owners want to rank as high as possible, and do so with various SEO practices, while search engines want to provide users with the most relevant results. This conflict of interest can sometimes lead to shady behavior and 'frowned upon&... |
19 February 2010
11:34 GMT |
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Looking for a free search engine optimization toolkit tailored to all the major search engines? Than look no further than Microsoft’s SEO Toolkit, which is designed to allow webmasters and web administrators to adapt their sites to not just Bing, but also Google and Yahoo. In fact, the promise from the Redmond ... |
14 January 2010
10:21 GMT |
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Microsoft has wrapped up and made available for download a solution designed to allow website owners and administrators to optimize content for search engines. Set up to work in conjunction with Internet information Services, the Search Engine Optimization Toolkit is available as a free download from the Redmond comp... |
27 November 2009
07:33 GMT |
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Google's ranking system is a closely guarded secret. Sure, the company lays out general guidelines and reveals the factors that go into determining a site's relevance, but knowing the exact algorithm would be worth a lot of money to a lot of people. That's not going to happen anytime soon, but somethin... |
14 November 2009
04:52 GMT |
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The first changes resulting from the Microsoft-Yahoo search deal signed earlier this summer are already being felt and one of Yahoo's more controversial features has been dropped and will be completely gone at the end of this year. Paid Inclusions allowed web sites to pay a fee to be included in the Yahoo search... |
16 October 2009
06:44 GMT |
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There is no doubt that having good SEO can have a huge beneficial effect on your online business but the practice is more of an esoteric ritual than it is science. Search engines keep most of their internal recipes close to heart and for good reason but this can lead to a lot of misconceptions that become heavily roo... |
22 September 2009
04:42 GMT |
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A short while ago, Google released a testing version of the new indexing engine and infrastructure changes it planned to launch in the coming months. Because of the extensive nature of the changes, Google wanted to make sure parties affected had enough time to get acquainted with how things worked and provide feedbac... |
26 August 2009
11:39 GMT |
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SEO has changed not only the face of the Internet, but totally turned around the way online text was supposed to be written. From the old days of copy-pasting a text just to be there, these days, users and customers turn everyday for writing advice or complete services to a new breed of Internet experts: the copywrit... |
4 August 2009
09:39 GMT |
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Google has announced an update to its Webmaster Tools service aimed at website owners and developers. The service now sports a new interface and some features that have been added or changed after user feedback. Google's Webmaster Tools is a free service, which enables website owners to better keep track of how ... |
11 June 2009
11:30 GMT |
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Websites need more than a search decision engine to make themselves visible out of the overload of information in over 1 trillion pages of content Microsoft estimates are live at the moment. Provided that websites are leveraging Internet Information Services, the Redmond company is now offering a collection of tools ... |
4 June 2009
09:04 GMT |
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The final version of the Live Search Webmaster Center is now live, four months short of a year since the service debuted into Beta. Microsoft's focus with the Center was to provide a hotspot dedicated to the Search Engine Optimization tools and tasks associated with bridging websites with its search engine. Even... |
7 August 2008
06:46 GMT |
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The content of a website is considered duplicate if parts of an existing published content are repeated on a certain number of pages across many websites and domain names. Even if building a website that has content automatically generated sounds tempting, like in the case of RSS feeds publishing in HTML pages, the c... |
16 June 2008
11:35 GMT |
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Google Earth, Google's mapping solution, is turning into a database of user generated content. At the Where 2.0 conference that took place last week, Google held a tutorial entitled "Searching the Geoweb: Exposing Your Geo Data to Search Engines". The tutorial was presided by Lior Ron, Google Maps Product Manage... |
21 May 2008
03:03 GMT |
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The links existing on other websites and pointing to your website are called one way links or back-links. Their number is important for improving your website visibility both for visitors and search engine spiders. In order to assure a better optimization of the website for the search engine and to increase the traf... |
20 May 2008
11:29 GMT |
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Search engines helps any Internet user to rapidly find relevant information regarding a certain topic. It is demonstrated that the best traffic existing in case of a certain website is generated by search engines. Search engine optimization represent the process containing all actions and strategies necessary to imp... |
29 February 2008
10:16 GMT |
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If you have a new web based business, the key of its success is determined by many factors. One of the most important influence over any business success is given by the level of your website promotion. There are many free methods to promote a website, but, depending of your Internet based business type, not all of ... |
28 February 2008
10:36 GMT |
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AdWords clients were announced about a beta version of a new feature, dubbed Automatic Matching. Google might have wanted to keep working on it or to never have come up with it at all, by the waves it stirred. The feature will redirect the remaining sum of daily budget, if any, into what the Mountain View-based compa... |
26 February 2008
17:06 GMT |
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The importance of any web page included in a given website is determined by many factors. Search engines give a rank to web pages using a predefined algorithm that takes into account a lot of parameters. All webmasters understand the fact that the main traffic of a certain website is generated by the search engines. ... |
19 December 2007
14:18 GMT |
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Search Engine Optimization (SEO) and Internet Marketing activities influence the websites' success and popularity. There are many methods available to promote a site in order to appear in the first ten results on search engine listings. The most efficient strategy in search engine optimization is the implementa... |
17 November 2007
07:01 GMT |
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There are many search engine optimization techniques applied, studied and validated for many web sites. Search engine optimization is an important step in web site management due to the implications over site popularity. Many studies show that a high percent of the total visitors of a given web site comes through the... |
19 October 2007
13:38 GMT |
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Web Analytics, according to Wikipedia represent "the study of the behaviour of website visitors". By analyzing the way your visitors interact with the site content, you will be able to achieve a better understanding of their needs or interests in a certain segment of the website content. By efficiently employing web ... |
19 October 2007
11:55 GMT |
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Search Engine Marketing with Microsoft is an initiative from the Redmond company's Office Live Small Business in collaboration with The Search Agency. The partnership will be beneficial to small businesses, which will receive specialized consulting services designed to lay the foundation for marketing a website.... |
4 October 2007
05:18 GMT |
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The Google Webmaster Tools are a suite of web-based applications managed from a single control panel. They allow you to check your website visibility for Google search engine, identify potential problems of site navigation system, improve your Google search rankings and more. In order to be able to use these tools, ... |
3 October 2007
10:31 GMT |
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Web directories or link indexing scripts are applications that allow any webmaster to promote its own website or to assure a certain traffic level for a given website. These types of web applications are still used for various purposes, due to the fact that their principal functionality consists of creating categori... |
2 October 2007
14:32 GMT |
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The keyword density concept represents a very important factor in SEO (search engine optimization). A keyword is a significant word that refers to a certain content. The keywords are used in the formulation of search queries. As a consequence they should adequately be chosen, used and positioned in the page content ... |
27 September 2007
10:37 GMT |
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The number of your site visitors is important when you have an online business or your firm presentation is web based only. There are a few free ways in which you can increase your website traffic. First you must understand the importance of web traffic analysis tools. Many of them are available from within your webh... |
8 September 2007
07:07 GMT |
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Search engine optimization is a process that generates traffic for your website. The SEO (Search Engine Optimization) includes principles and algorithms, mainly related to the website design, capable of generating actions to improve the search engine ranking for your webpages. Increasing the value of your page's... |
16 August 2007
12:10 GMT |
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