Microsoft will receive no less than $530 million in both cash and stock for the sale of its digital marketing agency Razorfish. At the end of the past week, the Publicis Groupe confirmed the acquisition of Razorfish for a little over half a billion dollars. The software giant welcomed the unloading of the online adve... |
10 August 2009 04:21 GMT |
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Microsoft's focus on advertising is by no means limited to its Bing search engine. Proving just that is a new advertising partnership inked with VivaKi/Publicis Groupe. The Redmond-based company indicated that, together with the Publicis Groupe, it would work to drive the level of marketing performance, build in... |
26 June 2009 04:37 GMT |
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Google has announced that its search marketing business, Performics, is to be acquired by Publicis Groupe, a France-based company. Publicis Groupe is more of a multinational search advertising business, which has offices in Chicago, San Francisco, New York, London, Hamburg, Sydney, Singapore and Beijing. The Google t... |
7 August 2008 04:22 GMT |
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