Microsoft is looking to hand out a number of Xbox 360 4GB with Kinect bundles for those ready to share their advertising stories with the world.
Advertising Week 8 debuts today, October 3rd, 2011 and lasts throughout the week, until October 7. Also launching today is Microsoft’s new Tell Us Your Advertisin... |
3 October 2011 07:11 GMT |
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Microsoft is ready to help customers take advantage of the evolution of technology for their advertising needs. And the company is already gearing up to showcase some advertising innovation at Microsoft’s Imagine 2011 marketing leadership summit. Fresh opportunities for advertisers are ushered in by the i... |
31 March 2011 13:25 GMT |
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Microsoft is moving ahead with the ad serving transition between Yahoo Search Marketing and its own adCenter. The move is part of the overall development of the Microsoft and Yahoo search alliance, which involves not just Yahoo search being powered by Bing, but also the two company’s online advertising service... |
14 October 2010 07:05 GMT |
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Developers of applications for the new Windows Phone 7 operating system from Microsoft should learn that a new phase of Ads in Windows Phone 7 Apps program kicked off today, with the launch of Microsoft Advertising’s solution for Windows Phone 7 developers and publishers in the United States. The new solution ... |
30 September 2010 16:39 GMT |
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Brands shouldn’t confuse affluent with premium or they risk losing audience – this is the conclusion to Microsoft research focused on consumers that spoil themselves with premium products, for which they are willing to pay at least 20% more, compared with standard brands. Essentially, Microsoft Advertisin... |
7 June 2010 09:17 GMT |
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NBC has tapped Microsoft’s advertising division in a move designed to promote its “More Colorful” fall 2010 program lineup to market segments using various examples of the Redmond company’s technologies. The marketing campaign that Microsoft Advertising has lined up for NBC will have the poten... |
14 May 2010 07:42 GMT |
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With less than two months until the start of the 2010 football World Cup in South Africa, PepsiCo International and Microsoft have partnered for a new global campaign focused on the main sporting event of the summer. The Redmond company already launched the MSN World Cup News Centre in April, 2010, working with Press... |
16 April 2010 08:34 GMT |
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Microsoft hasn’t reserved image-related improvements for its Bing search/decision engine alone. In this regard, as the Redmond company announced the introduction of Visual Search for Bing, it also debuted an unrelated new advertising test program. As such, Microsoft Advertising is currently testing a new pilot ... |
16 September 2009 07:59 GMT |
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Microsoft is among the pack leaders when it comes down to click measurement standards accreditation. The Redmond company's online advertising efforts fully comply with both the Interactive Advertising Bureau (IAB)’s Click Measurement Guidelines and the MRC’s Minimum Standards for Media Rating Researc... |
3 July 2009 05:53 GMT |
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In an effort to boost its worldwide reach as well as enhance strategic relationships with global clients and partners, Microsoft has created two new Vice President roles with Microsoft Advertising. In this regard, the company announced that Gregg Albright would serve as Vice President, Global Accounts while Marc Bres... |
29 June 2009 07:28 GMT |
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Integrating the celebrity star factor into digital ad campaigns just got easier for US-based advertisers through a partnership between Microsoft and Brand Affinity Technologies. The two companies have applauded the creation of a new advertising medium designed to place an array of athletes and celebrities within reac... |
4 May 2009 11:09 GMT |
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This summer Microsoft Advertising will move to the next stage in its evolution. At least this is the promise from Mark Young, general manger of the Global Trade Marketing Advertising team. The move is planned to coincide with the Cannes Lions International Advertising Festival, which is scheduled to take place betwee... |
22 April 2009 13:25 GMT |
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The Microsoft advertising strategy is evolving, denoting a consistent persistence to attempt, time and again, to get it right. The Redmond company is cooking PubCenter, which it has labeled as a new advertising platform for content publishers. At the same time, the software giant is ready to share the load associated... |
24 February 2009 05:46 GMT |
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Microsoft Gaze is an integral part of the company's efforts to organically evolve its advertising division. In this regard, Microsoft Gaze is a project designed to permit content owners to add depth to text on websites, enhancing the information available to visitors via links with ad-supported in-line content. ... |
3 February 2009 04:33 GMT |
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