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Stories about: Internet advertising


YouTube Gives Users a Choice in the Type of Ads They Watch

YouTube is as popular as ever and, despite some up and coming competitors, it is still synonymous with online video. It has just one problem, it isn't making any money. Ever since Google acquired the video site for a record sum it has been struggling to find a revenue stream to cover its astronomical hosting and...

16 June 2009
08:17 GMT

Online Advertising Up 20 Percent in Europe

The Interactive Advertising Bureau Europe has released new data on online advertising in Europe for 2008. The research was conducted in collaboration with PirceWaterHouseCoopers and showed some worrying figures as growth in Internet advertising slowed down in 2008 in the majority of the European Countries surveyed."W...

11 June 2009
09:51 GMT

Internet Advertising Generating $300 Billion of Economic Activity in the US

With the general economic trend still in a state of uncertainty the Internet Advertising Bureau (IAB) has released a new study regarding the size of Internet advertising in the United States and its impact on the economy. The study shows that interactive advertising makes up for $300 billion of economic activity in t...

11 June 2009
04:47 GMT

Internet Advertising Revenue Down in Q1 2009

Confirming what many already feared, Internet advertising was down in the first quarter of 2009. According to reports released by the Internet Advertising Bureau (IAB), an association of industry players that governs ad standardization on the web, and PricewaterhouseCoopers LLP (PwC), Internet advertising revenues in...

5 June 2009
11:25 GMT


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