Google is entering the videogaming advertising market by launching a program called AdSense for Games which is supposed to deliver ads to PC based videogames. The program is now in open beta stage and all feedback from users is more than welcome by the company.The initial target for AdSense for Games is made up of we... |
9 October 2008
04:41 GMT |
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Activision Publishing, the division of Activision Blizzard which is in charge of actually getting games to players, has entered into an agreement with IGA Worldwide, one of the biggest game advertising companies in the world, to create opportunities to introduce advertisements in the PlayStation 3 games that the comp... |
2 October 2008
12:51 GMT |
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In-game advertising is set to be one of the biggest advertising mediums that has yet to be explored by the big companies. Although some attempts were made in the past, with Electronic Arts indulging in quite a few real life products in their Need for Speed series, the concrete deals aren't in that big of a numb... |
1 October 2008
16:01 GMT |
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IGA Worldwide is slowly turning into one of the leading in-game advertising companies in the world, bringing ads for titles like Trackmania or Quake Live. They also have numerous projects with other firms, one of them being Israeli developer Invasion Interactive and its MMOFPS Rising Eagle: Futuristic Infantry Warfar... |
31 July 2008
02:29 GMT |
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The best football management game franchise in the world, Football Manager, has entered a partnership with IGA to bring bunches of ads to our screens in the forthcoming Football Manager titles - and the first to receive this "red carpet treatment" will be Football Manager Live, the game every football manager fan alr... |
29 May 2008
13:06 GMT |
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