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Stories about: EMAIL MARKETING

Spending on Email Marketing Will Increase to $2 Billion by 2014 A new report by Forester Research shows that spending on email direct marketing in the US will grow to $2 billion by 2014. The increase adds up to an 11 percent compound annual growth rate. The reasons behind the expected growth are the decreasing cost per thousand (CPM), the high return on investment (ROI) and the i... 15 June 2009 10:14 GMT More Money with Appropriate Email Marketing Practices In a general sense, Email marketing campaigns are commonly employed to increase the popularity of a website. If you are selling products or you are an advertiser, this type of marketing has the role of improving your overall marketing strategy, due to the fact that many of your potential customers are using the inter... 18 September 2007 13:31 GMT