Marketing maneuvers for a new low-level entry

Jul 24, 2015 09:25 GMT  ·  By

In a bid to push forward the sales of the GTX 950Ti, NVIDIA slashes prices for the older GTX 750Ti, aiming directly at AMDs R7 360 series.

This way NVIDIA will see its lower-tier graphic cards going as low as €120 – €130 in France and for around £100 – £110 in the U.K. As reported by Hardware.fr, the new price cuts will go around €15 – €20 per unit. This way the competition against AMDs cards is even tighter and while price cuts will not hinder in any way NVIDIA’s profits in Europe, they will be felt by AMD as it’s trying hard to remain competitive in Europe.

The GeForce GTX 750Ti is based on the code-named GM107 graphics processor with 640 Cuda Cores, 40 texture units and 16 raster operations pipelines. The graphics card can carry 1GB or 2GB GDDR5 memory, which is quite common for older models of cards but good enough for most games today.

GTX 750Ti is good enough still

However, the basic idea behind this is to push forward, also as a budget solution, the new GTX 950Ti, which will based on the latest GM206 GPU and feature a higher amount of stream processors of 896 or 768 with a sensible increase of performance. Unfortunately, no other specifications are known about the GTX 950Ti, but we suspect it will compete directly with the R7 370 from AMD.

We suspected that future price reductions from NVIDIA will hit Europe sometime this summer, but we didn’t expect them to hit already budgeted graphics cards like the GTX 750Ti series.

Although being powerful enough to satisfy casual consumers, enthusiasts should keep an eye on the GTX 960 or GTX 980 which are far more powerful and cost only $50 more as of now. It’s quite possible the new GTX 950Ti will have a price at launch under $200 being probably the best offer you could get for an effective budget graphics card.

The only way for AMD to counter this would be to drop down the price for its R9 270 at just under 200 to effectively compete against the GTX950Ti. This actually might be possible since the small form-factor R9 Nano is in sight and will be an effective, attractive cheaper, smaller Fury.

UPDATE: According to Guru3D, the upcoming GTX 950 and GTX 950Ti will launch on August 17.  The NVIDIA GeForce GTX 950 will get the GM206 GPU (GM206-250-A1) with six SMM units that house 768 CUDA Cores, 48 texture mapping units and 32 ROPs.

Its GPU will go to about 1150 to 1250 MHz range with 1350 up to 1450 MHz boost clock speeds.Its 2 GB of GDDR5 graphics memory will run on a quite narrow 128-bit bus and will go up-to 7 Gbps. The GTX 950 media connector ports are one Dual-Link DVI-D/DVI-I, HDMI 2.0 and a Display Port 1.2.  

NVIDIA GeForce GTX 950 Specifications
GPU Code GM206-25x
Process 28nm
Streaming Process Unit SP 768
Max Board Power TDP 90W
External Power Connectors 8pin
Core Clock Up to 1150~1250MHz
Boost Clock Up to 1350~1430MHz
PCI-E Interface PCI-E 3.0
Memory Size 2048MB
Memory Type GDDR5
Memory Interface 128bit
Memory Bandwidth 107.68GB/s
Memory Clock Up to 6600Mhz~6750Mhz
Launch Date August 17
Connector Ports Dual-Link DVI-D/DVI-I, HDMI 2.0 Display Port 1.2