Update is available on both iOS and Android app versions

May 5, 2016 20:07 GMT  ·  By

Global provider of streaming movies and TV series Netflix took into consideration differences in mobile plans from around the world and launched cellular data controls. The update is available for iOS and Android app versions and enables about 3 hours of content streaming per gigabyte of data, depending on carrier and phone specifications.

Netflix promises better control of data usage when streaming movies and TV shows on cellular networks. According to a report from the company, users will be able to stream content reaching up to 600 kilobits per second, provided that they make some adjustments to the apps installed on their phones.

The setting balances good video quality with lower data usage and makes sure that users avoid exceeding data caps or overage fees. This comes as a blessing, considering that Wi-Fi isn’t always available, especially when users are traveling or are on the road.

The data control feature allows for greater choice in managing data usage, for either limited or unlimited data plans. Netflix apps on iOS and Android need to be updated in order to gain access to the feature. The new setting allows for switching off the automatic default data and quality settings, in favor of the option to select a higher or lower data usage.

Four levels of data usage

The new feature comes with four levels of data usage, from the option to watch about 4 hours of content per GB to 1 hour per GB. It also features a switch for unlimited streaming, designed for users with unlimited or really generous data plans.

The report also states that bitrates could suffer some changes over time, as Netflix is constantly working on improving picture quality for its users. In terms of streaming, data usage may also be affected by device specifications and network conditions present in each country where Netflix released its service.

It seems that the service only affects data usage while viewing movies and TV shows on cellular networks, Wi-Fi streaming isn’t subjected to this new feature, nor is tethering.