Analyst cuts forecast due to dropping iPhone sales

Jan 25, 2018 10:19 GMT  ·  By

The anniversary iPhone X was supposed to be a record-breaking device in terms of sales, helping Apple finally reach the $1 trillion market cap, but as it turns out, demand is not exactly as strong as the company expected it to be.

As a result, iPhone sales are dropping across the world, and J.P. Morgan analysts revised the performance of Apple suppliers to align with demand.

Analyst Bill Peterson believes that Apple’s iPhone production should drop to 55 million units from 60 million in the March quarter, and then to 45 million, down from 50 million units in the original forecast, in June.

“Non-mobile business fundamentals remain strong, but not enough to overcome weakening Apple demand,” the analyst explained when discussing how Apple suppliers are being impacted.

Strong Q1, fully revamped iPhone lineup in 2018

While iPhone demand is expected to decline throughout the year, Apple is likely to post a strong first quarter for 2018, especially following the company finally addressing all iPhone X production struggles.

On the other hand, the firm plans to counter the possible demand slowdown with a completely overhauled iPhone lineup launching in the fall of 2018.

Rumor has it that Apple will launch three different iPhone models, including an update to the existing iPhone X, as well as a Plus-sized model with an OLED screen that could be as big as 6.5 inches.

A more affordable iPhone is also said to be in the works with a 6.1-inch LCD display, though it’s believed some features could be missing from this model, including 3D Touch.

All 2018 iPhone models are expected to feature the Face ID facial recognition system and a notch, though there’s a chance Apple reduces its dimensions to make it a little bit less intrusive.

Keep in mind that all these tidbits are based on speculation without any confirmation, so a healthy dose of skepticism is recommended until Apple discusses the next-generation iPhone lineup.