Apple getting ready to release its own super discounts

Nov 24, 2017 06:51 GMT  ·  By

UPDATE: Apple Store is back online and the company's Black Friday deals are now live. Go here to check them out right now.

It’s Black Friday and Apple obviously couldn’t miss the occasion to be part of the fun with its very own discounts on products and accessories, so the company took the Apple Store down in anticipation of the kickoff expected at midnight.

Making the Apple Store unavailable for a few hours before important releases or sales is a common practice for the company, so before you think of anything like hacking or DDoS attacks, that’s absolutely not the case.

This is Apple’s very own way to fuel the excitement before eagerly-awaited moments, and it usually makes fans across the world refresh the page every second to make sure they don’t miss any big discount.

Visitors to the website are greeted with the typical message that reads “we’ll be back, we’re busy updating the Apple Store for you. Please check back soon.”

No word on deals just yet

Apple hasn’t announced any discounts for this year’s Black Friday, but don’t expect the iPhone X to be on sale just yet. The device isn’t even available for walk-in customers and shipments are still at approximately 1 to 2 weeks, so it’ll take longer not only until Apple aligns production with demand, but also until deals for this model are ready.

On the other hand, expect major price cuts for a series of accessories and maybe, just maybe, for older generations of iPhones and MacBooks, though we all know that the cost of these devices barely drops despite the aging hardware.

Obviously, there are many other places to look for online if you’re interested in Apple product deals, and Microsoft has a very nice repository of Black Friday 2017 deals right on the Bing page.

All you have to do is search for the retailer you want and you’ll be provided with the catalog for this year’s Black Friday deal, though it goes without saying that every Apple product is expected to experience huge demand everywhere.