Exec says “no way” Apple is not innovative anymore

Oct 17, 2017 08:15 GMT  ·  By

The dispute between Android and iPhone fans most often comes down to the features that Apple has introduced on its devices and which were more or less inspired from Google’s mobile platform, as it’s the case with wireless charging on the recently-announced iPhone 8 and iPhone X.

Most Android fans and Apple critics claim the Cupertino-based firm is no longer innovative, becoming more of a follower of the industry, while being very slow when it comes to the adoption of certain features.

But this isn’t at all true, according to Apple services chief Eddy Cue. He explained in an interview with Livemint that it takes time for breaking new features to be developed, but overall, Apple has been “incredibly innovative.” When asked if Apple has more or less slowed down the level of innovation in the last years, Cue offered the following answer:

Rolling out innovative features takes time

“No way! First of all, the iPhone is 10 years old. That is the last decade. The iPad came after that and the Watch came after that. So, I disagree vehemently with that and I think we’ve been incredibly innovative.

That doesn’t even take into account the work that has been done on the Mac, iOS and MacOS, from that standpoint where I think we’ve led the market. When you think of the products that we’ve built over time, you own a lot of them. And you just assume that every year was a new product. But it wasn’t. You can’t do revolutionary new products, every two months or six months or whatever. They take time.”

One of the more innovative features that Apple has released lately is Face ID, exclusive to the iPhone X for now.

Replacing Touch ID on the anniversary iPhone X, this is a facial recognition system that uses 3D sensing cameras to secure devices, with Apple saying that there’s a probability of 1 in 1,000,000 for someone to be able to unlock your iPhone with their face. This is up from 1 in 50,000 in the case of fingerprint sensors.