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Yahoo!: "Google, Mind if I Use You for Advertising My Services?"

Yahoo and Facebook caught with their hands in AdWords cookie jar

By Vlad Constandes, SEO News Editor

29th of November 2007, 18:56 GMT

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It makes perfect sense to just use the best advertising platform there is in order to promote your products or services, right? That's what the people over at Yahoo! and Facebook thought, too, and as a result, you have the screenshot on the left. You might want to check it out,

it's interesting the way the Sunnyvale based company chose to promote its advertising platform by using Google's similar service.

I'm not sure how successful a strategy this is, because I for one would not use a company's products if they were being advertised on the products of the company I'm currently using. I don't know how to make it sound even simpler than it is: this means that Yahoo has admitted that Google's supremacy, as far as advertising is concerned is undeniable and, as a result, it decided to try and profit from the services its rival is offering.

It's just the same with Facebook, Google's not-so-long lost love, that Microsoft got to hold in its arms. The only thing that remains in order to make this picture feel even sicker (in the most profitable meaning of the word) is that Google started advertising its AdWords with Yahoo and Facebook, so the honest buck can complete its circle in "nature", because at the moment it is only flowing in one direction, that is, Google's pockets. I'm not sure why the Mountain View "whale" would decide to relinquish this advantage, but it would be interesting to see it happening.

Oh, Google, look at us from way up there and don't get mad when we choose not to click on your ads, you know the money is going to roll around and hit you in the face by the container. Try to understand that we are nothing but slaves on your big plantation that are obliged to extend our contracts with you for 35 years every time we dare to look at you. And forgive your competition for really making you the best ads deliverer out there.

TAGS:

google | yahoo | facebook | advertising

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