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May 18th, 2011, 21:41 GMT · By

Xbox 360 Used Games More Threatening than PC Piracy

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Video game developer Lionhead has voiced its opinion that the existence of a secondary market for used games for the Xbox 360 from Microsoft (and presumably for the PlayStation 3 from Sony) is far more of a threat to video gaming than the piracy that assaults the PC market.

Matt West, who is a combat designer working on the Fable III, which has recently received a launch on the PC, has talked to Eurogamer and said, “I’ve been working on PC games for many years and piracy is always a problem. There are a lot of honest people out there as well, and if they like your game they’ll buy it. The pirates, whatever you do on whatever system, they will crack it.”

He went on to point out that the pirates are harming the PC market because they are making sure that more developers are moving to only launch their titles on home consoles.

He says that the PC launch of Fable III is possible because the developer Lionhead and the publisher Microsoft have already managed to recuperate the costs associated with the game with sales on the Xbox 360.

West then added, “For us it’s probably a no-lose even with piracy as it is. But, as I say, second-hand sales cost us more in the long-run than piracy these days.”

Recently, a number of publishers have launched initiatives aimed at making new copies of their video games more attractive than used ones to the average gamer.

The first large scale move came from Electronic Arts, via its Project 10 Dollars, which offers new buyers for free content that would otherwise cost money, sometimes oriented towards the multiplayer side.

EA has said that the initiative has been successful, but the publisher has not delivered actual data showing how the balance between new copies and used ones shifted.

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READER COMMENTS:


Comment #1 by: xelliz on 19 May 2011, 12:57 UTC reply to this comment

Yet developers don't seem to understand that whatever percentage of people move away from buying used games are likely rolled into the group of people who wait for a price drop or two on a new copy. I personally buy very few games the week of release unless there are huge incentives. Take DA2 for example...preordering early got me $20 of the Special Edition and then Amazon discounted preorders another $20. For $40 w/free shipping I got an $80 MSRP game. Were this not the case...I would have waited.


Comment #2 by: Eric on 19 May 2011, 19:39 UTC reply to this comment

Whenever companies say that the secondary market is a "problem", they are lying. There's no two ways about it; they are just complaining because they are greedy. Once your games get boring (which they almost always do), what else are we supposed to do with them?

When we pay $50+ for a game, these idiots really shouldn't be complaining about the secondary market, as if games are so cheap they are starving. Maybe if games were cheaper the used market wouldn't be so giant.

This attitude that piracy and secondary markets cost them lots of money is so incredibly arrogant; these people think their games are so great that of course people would pay full price if they had no other choice. Therefore they view each pirated game or used game sale as a lost full-priced sale, which is silly.

Wake up, your games aren't that incredible...$50+ is a lot and if people don't feel it is worth it they will buy used or pirate the game.

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