14 DAY TRIAL // Microsoft has talked about its recent press conference at E3 2012 and revealed that, even if it focused on new entertainment services and Xbox Live features, it was still taking care of gamers by bringing big exclusive franchises to the Xbox 360 console.
The Xbox 360 is becoming more than just a gaming device, as Microsoft has kept on releasing new services and apps that have resulted in people spending more time on the console in order to soak up entertainment instead of play on it.
This prompted Microsoft to focus during its E3 2012 presentation more on new entertainment options and services, like SmartGlass, instead of games.
Even so, the company’s Vice President of Interactive Business, Phil Harrison, believes Microsoft is still caring for gamers.
"Game consumption on the console is going up," he told Edge. "Entertainment consumption is going up, and is now higher then games, but games are growing as well. I have no concerns about what that means for gamers, whether they're core gamers or casual gamers or somewhere in between.”
Harrison noted that five major franchises were presented at E3 and would return to the Xbox 360 in the very near future, so gamers have more than enough reasons to be happy.
"This E3, we have announced that our top five franchises are all returning on Xbox 360 within the next 12 months, and I don't know of many times in a platform's history when that has happened, whether on Xbox or any other console. Halo, Gears of War, Forza, Fable and Dance Central, all returning in a bigger, better way. I think gamers are going to be pretty well-catered for."
Besides these exclusive games, Microsoft has presented other third-party titles, like Tomb Raider or Resident Evil 6, but fans still felt like the company was abandoning gamers in pursuit of new entertainment services and features.