14 DAY TRIAL // The popular online video sharing service YouTube is now offering one more channel after the parent company Google signed a deal to support the World Travel Awards campaign. The new page offers several clips provided by the tourism industry and according to Travel Guides, it already recorded more than 1000 views. This is not the first time when YouTube signs partnerships in order to bring new content to the official page but every time, the online video sharing service tries to make something different and attract another segment of users.
"We are pleased to have our own channel on the number one video sharing site in the world. This is a very positive extension of our successful relationship with cutting edge media," Manon Han, Vice President of World Travel Awards, said according to Travel Guides. "The YouTube platform will allow nominees and winners to subscribe to the World Travel Awards channel, so that each time we post new videos of our regional and global gala ceremonies and award winners, our subscribers can watch the best that the travel industry has to offer on YouTube."
In the past, YouTube signed a considerable number of partnerships and, according to the Google officials the number of the deals is over 1000. This incredible statistic was announced just after the Viacom removal was officially confirmed because the online video sharing service urgently needed new partnerships to enhance the content of the website.
YouTube was acquired in October 2006 by the Mountain View giant, Google paying no less than $1.65 billion. The most important event from YouTube's history is the Viacom lawsuit because the owner of MTV and Comedy Central demanded no more than $1 billion in damages. This was announced after the company also required YouTube to remove approximately 100.000 clips from the page because most of them were published without authorization.