14 DAY TRIAL // Everybody loves a good bargain – but no one loves them more than women. Love of bargains combined with love of shopping translates in the average woman in a total of 8 months wandering the shops for good deals in a lifetime, it has emerged.
A new survey conducted on 4,000 British women reveals they spent a lot of time in stores looking for good bargains, reports the Daily Mail.
Still, even if they do get their hands on a better deal than in other places or time of the year, women still feel remorse about purchasing certain items, perhaps more so if they didn’t go shopping during sales.
Because the temptations are more, women made more impulsive buys than they would otherwise, which means they increase the odds of waking up next morning feeling sorry for splurging.
“The average woman will wander around stores for at least 20 minutes each shopping trip. And with most women making a trip to the shops eight times a month, that means two hours and 40 minutes is whiled away looking for that perfect item of clothing,” says the Mail.
Four in ten ladies love the thrill they feel when they get a better deal than normally, but that doesn’t seem to stop them from feeling guilty if the bargain is for themselves and not someone else.
“Almost half (45 per cent) said they try to avoid ever paying full price for something, and 50 per cent said they never buy anything on at least two of their eight shopping sprees a month,” the Mail writes.
Most women queried admitted that they were still trying to keep their shopping budget under the control because they didn’t feel the time was right for splurging. That doesn’t keep them from making the age-old mistake of buying items that don’t fit, though.
“Two thirds of women later regret buying something when they return home of which 60 per cent realize their new purchase does not actually fit properly, 40 per cent convince themselves they don’t like it and one in six find it cheaper elsewhere,” says the British tab.