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June 18th, 2011, 11:21 GMT · By

Weekend Reading: Battlefield 3, Pre-Order Bonuses and Angry Gamers

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Battlefield 3 caused lots of debates this week
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After the end of the E3 2011 conference and the flood of news that appeared from the expo, gamers found a new reason to get angry this week, as Electronic Arts and DICE decided to offer a special Physical Warfare pack to those who pre-order Battlefield 3, besides the already-known Back to Karkand downloadable map pack.

Gamers rallied up against Battlefield 3, and the whole idea of pre-order bonuses as a whole, because they felt the weapons and attachments that are part of the pack offer an unfair advantage to those that pay early for the game over the people who buy it when it is actually released.

While I personally don't really like pre-order bonuses, especially retailer-specific ones, which force players to choose a store depending on what things they want to have in the actual game, the whole scandal concerning Battlefield 3 is a bit unfair.

First off, EA has made a habit of rewarding pre-orders with various kinds of incentives or by offering Limited Editions of its games, which don't cost anything extra.

With Battlefield 3, the company is not only offering free access to the Back to Karkand DLC, which is set to appear after the release of the game, but also the Physical Warfare pack, which offers some special weapons and attachments, so the incentive to pre-order the game and motivate EA to invest more money into other such projects is even bigger.

Secondly, gamers shouldn’t forget that this is DICE, a studio that made a name for itself by listening to the community, and knows not to upset it by offering unfair things, and clarified that the items in the pack were carefully picked out in order to not unbalance the game, but still make those who pre-purchased it happy about their decision.

Thirdly, many fans who complained about the bonuses were saying that they wanted to get Battlefield 3 on its release date, so I'm a bit puzzled as to why don't they just pre-order the game, pay a certain amount of money and then have the possibility of canceling it, if they're not convinced of the game's quality or about the pre-order bonuses.

Money may be an issue with the third point, but, usually, a pre-order just costs $5, so it's not that big of a sacrifice.

DICE also clarified the situation of these pre-order bonuses, saying that Back to Karkand could be purchased with real money when it was released, while the Physical Warfare pack would be offered for free after a certain time, being just a timed exclusive for those who pre-ordered the game.

Such bonus strategies won't be going away, however, so gamers should just settle down and vote with their wallets, instead of threatening to boycott every game that doesn't match their specific criteria.

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READER COMMENTS:


Comment #1 by: Cyryl on 19 Jun 2011, 00:34 UTC reply to this comment

In actuality...people MISUNDERSTOOD the pre-order bonus details that they put out. But that's typical of people to misinterpret EVERYTHING if they think for even a second that something doesn't go THEIR way.

After all... They all need something to rail against. Right?

Their UNDERSTANDING was that they wouldn't be able to get the weapons that were ANNOUNCED in the UK.

The truth is that they were ONLY EVER ANNOUNCED in the UK. Meaning that it hasn't been ANNOUNCED here in the US...YET.

Even if they don't pre-order, they will STILL get the Physical Warfare Pack - FOR FREE - at a later time...regardless of your geographical location.

As for the Back to Karkand map pack... It is a PRE-ORDER BONUS. Meaning you get it FOR FREE if you PRE-ORDER.

What's that? You're MAD that you're not getting it for free? Then PRE-ORDER IT. Otherwise you don't have the right to be angry. It's a bonus for those of us who are loyal to DICE and their games.

Otherwise... You will be able to BUY IT at a later time after they release it as DLC.

I never once thought that they were actually stupid enough to screw their players like that. Especially after the AWESOME PR and reviews they've had so far.

I can't believe how willing to be ignorant people are.

Comment #1.1 by: DoubleCheck on 26 Jun 2011, 08:27 GMT

Actually, I think you're slightly confused; however, you are correct that they may have misunderstood the whole dilemma and created the pointless internet drama surrounding BF3. What people misunderstood was that they assumed each of the four items would be made exclusive to specific retailers (such as the muzzle flash suppressor to Gamestop and the ammo to Amazon). This means, that in order to get all the content is to pre-order the game from every retailer when the bonus was announced if it wasn't already announced where they lived.

Now, in the end, I'll admit that this wasn't how I read it and I assumed that all of these items would be made exclusive to anyone who pre-ordered the game, which seemed like an advantage to pre-order, but that has become a common place these days. Furthermore, I can understand where DICE wants to make their limited edition something worth buying, even stating that they believe their game to possible undersell MW3 even though BF3 is the better game because MW3 has had a better following.

All that being said, I can easily see where someone reading into a poster may have come to a different conclusion, but regardless of whether or not DICE intended it, they have listened to their customers and made a clear-cut announcement that this will all be made available in time. In the end, DICE is not only making the game they want to play, but the game we want to play and as much as I think the customer base needs to chill out, this does show that BF3 is the big contender to MW3--I just hope that this type of behavior doesn't become the common theme we see in the community as it would get old quick.


Comment #2 by: shiger on 23 Jun 2011, 20:26 UTC reply to this comment

Funny, because people are also complaining that the bonuses in MW3 and Madden 12 are not good enough. You can't make anyone happy.

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