Feast your eyes on this marketing rebut... or better yet, look away!!!

May 30, 2007 11:36 GMT  ·  By

Microsoft's latest operating system, Windows Vista, made available to businesses in November 2006 and to the general public in January 2007, enjoys a healthy amount of support from the company's partners. Dell is the obvious exception to this rule. The U.S. computer manufacturer has done everything in its power to cut Windows Vista sales, and to sabotage Microsoft, including authoring the most retarded Vista video ever. At the bottom of this article I have managed to embed, for your viewing "pleasure", a video (courtesy of Long Zheng) authored by Dell and available on this web page.

I will provide you with a little piece of advice, look away... In fact, don't even press play. The amount of "PR", "vision", "imagination", "research" and "talent" that Dell has poured into the video is surpassed only by the mindless chalk drawings of a chimpanzee. The Dell video truly makes the Windows Vista Wow video advertising campaign look like the work of a marketing Picasso. And just to make myself clear, I have seen better video footage from Paris Hilton than this sorry excuse for a Windows Vista promotion.

This is not the first example of a monumental blunder from Dell. In the U.S. computer manufacturer's vision, Windows Vista Basic, on a machine with just 512 MB RAM is, are you ready... "Great for... Booting the Operating System, without running applications or games." But that should be expected of a company selling Windows XP and Ubuntu in parallel to Vista. However, the video - well let me put it this way: if you were considering upgrading to Vista, the video will change your mind.

"Can you see it?" when did Microsoft ever asked if you could see it. I seem to remember something about a "Wow" that cost Microsoft half a billion but, maybe, just maybe, I can't see it. And then Dell goes on to answer what is Windows Vista. Right... Microsoft spent $500 Million on the Wow marketing campaign, but apparently, they neglected to mention that Windows Vista was an OS or an operating system. Wow! Personally, I thought Vista was a tractor... Thanks Dell, for clearing this up. And of course Windows Vista will provide a user experience "phenomenally different than any operating system you've ever used." Really now? I am a Vista user, and the operating system is an evolution compared to XP, but "phenomenally" is only how poor Dell's interpretation of Vista is.

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