Microsoft rolls out one more clip to promote its email platform

Feb 19, 2013 23:01 GMT  ·  By

Microsoft today pushed Outlook.com out of beta, but together with the final version of the service, the company also released a global advertising campaign supposed to show everybody the benefits of switching to this particular email service.

The company has just rolled out one more advertisement for the new Outlook.com, encouraging users to register for an account and dump the other products on the market, including Google’s Gmail.

Microsoft confirmed that it was planning to start a major marketing effort to promote Outlook.com, so don’t be too surprised if more such ads see daylight in the coming weeks.

“You'll also see us kick off a large-scale marketing effort around the world to show that Outlook.com can get you going. And because we're confident that Outlook.com is the best email service available for consumers and ready to scale to a billion people, we'll soon start to upgrade hundreds of millions of Hotmail users to the new Outlook.com experience,” Microsoft said.