Yes there are people out there who prefer to have countless choices and options but then again, there are also many people who have too many other important things in their lives that choosing a specific model of computer (out of the thousands, if not hundreds of thousands, of possibility) AND an operating system may be more trouble than it's worth. Those are the people that Apple are going after.
Besides, it isn't like Apple doesn't offer ANY choices at all. After you've settled on whether you want a desktop vs laptop, then consumer vs pro machine, you can still tweak the specs to a certain extend. There is no way Apple can satisfy everyone (nor can any company for that matter) but Apple is flexible enough to satisfy enough people to stay in business and succeed.
If you have so much time on your hands to build your own PC AND choose an OS out of 10 choices, fine, you aren't part of Apple's target audience any way. |