14 DAY TRIAL // The fashion industry might be slowly crumbling apart under the pressure of debilitating financial woes but Vogue magazine is the one to lend a helping hand the best way it knows how. The media giant has just announced that, come September, it would hold a celebration night in 13 different cities, while editors will also be offering style tips as a means to lift spirits in these dire economic times, as TMZ can confirm.
According to the celebrity gossip website / paparazzi agency, Vogue will finance fashion shows in 13 major locations as a means to bring some sort of relief with a night of magic, while also helping people appreciate fashion again. While somewhat derided, the initiative may actually help divert people’s attention back to fashion, it has been pointed out, although for how long this will happen is yet to be determined.
“It seems important to mobilize to celebrate fashion, and show that despite the difficult times we more than ever need the enchantment and pleasure fashion brings.” Vogue editor Carine Roitfeld says in a statement to TMZ. The shows will take place from Milan to Mumbai and London to New York, Roitfeld also explains. At the same time, readers of the magazine (and of its many “siblings,” GQ, Vogue Hommes, Glamour and AD) will be welcomed in luxury stores in the cities hosting the event, where they will be greeted by Vogue editors eager to impart the knowledge of style with them.
Overall, the celebratory international fashion night aims to “celebrate the fashion industry,” while also serving a more mercantilist purpose, that of “reviv[ing] consumers’ taste for fashion and shopping.” Again, while Vogue is clearly seeing to its own interest with this campaign, not few are the fashion-oriented publications to have already spoken in highly praising terms of it, since it’s a one-of-a-kind approach to recession.
Speaking of recession and how it’s taken its toll on the fashion industry, just recently, one of the most iconic designer houses ever, Christian Lacroix, filed for bankruptcy, seeking a court order to protect it from creditors so that it could continue operating. Lacroix has never registered a profit in all 22 years of activity, but it was one of the most renowned names in haute-couture. The request for some leniency and protection in negotiations with creditors has not yet been granted.