14 DAY TRIAL // Video game hardware developer Sony has again stated that when it comes to the launch of the new PlayStation Vita handheld its philosophy is the same as that for the original PSP: the creation of a gaming platform which targets the core gamer and deliver the best experience while on the move.
Jim Ryan, who is the leader of the European division of Sony Computer Entertainment, has said to gaming magazine Edge in its most recent issue that, “To the extent that PSP targeted the core gamer who was after a good gaming experience, the philosophy is basically the same. But I think the nature of allows us to provide a differentiated gaming experience in a manner that the design of PSP simply did not allow.”
He added, “The core principle is to provide the best portable gaming experience possible. It's as simple as that.”
Despite this focus on gaming Sony is also making sure that the Vita is a digital device that offers a number of connectivity features, allowing users to stay in touch with their friends and to be social while still having access to the most complete gaming experiences they can.
When Nintendo launched the 3DS handheld earlier during the year the device performed very well at retail for the first few weeks and then entered an enduring slump which forced the company to radically cut its price in order to persuade customers to get it.
Sony is keen on avoiding the same process and plans to have a large number of important franchises arrive on the Vita close to launch, from Uncharted to Resistance.
Sony currently plans to have the PlayStation Vita out on the Japanese market before the end of this year and says that interested customers in North America and in Europe will be able to pick it up during the first months of 2012.