Verizon Wireless and multi-Grammy winner Justin Timberlake announced the availability of JT-TV, an exclusive new channel available on the Verizon Wireless V CAST service. Justin Timberlake is the first artist to launch his own mobile channel that will be updated throughout the year with a variety of content that is unique to JT-TV. This innovative platform allows Justin Timberlake to deliver new content to fans immediately, directly to their V CAST-capable handsets. JT-TV will roll out four "channels" in 2007: Fashion, Film, Music and Lifestyle.

"This is a truly exciting time for me in my career. With JT-TV I am able to express myself and share more of my creativity directly with my fans. I am excited to launch JT-TV and give V CAST subscribers a sneak peek into my world of music, fashion, film and lifestyle," said Justin Timberlake. "I hope my fans will enjoy JT-TV as much as I have enjoyed creating it and I am excited to be working directly with Verizon Wireless to make it all possible."

For the first time ever, behind-the-scenes footage of Justin's first William Rast fashion show will be made available to consumers through the JT-TV Fashion channel available exclusively on V CAST. The content will feature snippets from the fashion show and also include exclusive interviews with Justin, his William Rast partner Trace Ayala, giving fans insight into the concept and the personal significance of this new line.

"JT-TV will connect Justin with his fans in a way that has never been done before and deliver our customers unprecedented access into the world of their favorite multi-platinum artist," said John Harrobin, vice president of digital media and marketing for Verizon Wireless. "Verizon Wireless is thrilled to join with Justin Timberlake to launch this new and innovative approach to reaching his fans."