Nov 25, 2010 18:21 GMT  ·  By

On Wednesday, mobile phone carrier Verizon Wireless and leading provider of personal mobile technology Jawbone announced officially the launch of a special promotion for the operator's customers for November 26th, 2010.

During this Black Friday, Big Red customers will have the opportunity to receive a free Jawbone ICON “Hero” Bluetooth headset upon the purchase of a select mobile phone at Verizon Wireless Communications Stores nationwide (the headset sports a $99 value).

According to the wireless carrier, the initiative is part of its attempt to offer one of the best mobile experiences available today. Not to mention that the headset can prove a great option in many occasions, especially when driving.

“Headsets are essential in today’s wireless environment for both convenience and multitasking,” says Pat Bucci, Verizon Wireless’ director of marketing. “This one day event provides our customers with a great headset to deliver the ultimate mobile experience.”

As for the Jawbone ICON device, it offers mobile phone owners the possibility to use their hands freely when taking or making a call.

But the new headset can prove a great option in many other situations as well, “whether on a conference call in a noisy coffee shop, listening to music, updating a Twitter status with your voice or getting GPS turn-by-turn directions.”

Verizon Wireless is providing its users with the perfect opportunity to experience a new and heightened level of mobility,” explains Hosain Rahman, chief executive officer of Jawbone.

The ICON is also touted as the only headset that comes with a built-in intelligence that offer syncing with Jawbone’s industry-first MyTALK online platform that enable users to easily download applications and more.

“By combining the high quality network and phones with a Jawbone ICON ‘Hero’, Verizon Wireless customers will be able to fully experience their mobile lives the way it was intended – fast, reliable and hands free,” Rahman concluded.