Film trailers, short films and daily highlights from the festival on V CAST phones

Apr 27, 2007 09:44 GMT  ·  By

Verizon Wireless announced that its V CAST users will be able to enjoy for the first time the 2007 Tribeca Film Festival on their mobile phones. Movie lovers will gain access to selected content from the festival, which runs April 25 - May 6, on their Verizon Wireless cell phones, VerizonSurround and Verizon FiOS TV.

Exclusive made-for-mobile content will be updated frequently throughout the festival and available to both daily and monthly V CAST subscribers. V CAST will give film enthusiasts access to a wide variety of festival content including feature film trailers, short films and daily highlights. The V CAST content will also soon be available on Verizon FiOS TV and VerizonSurround, which is creating a Tribeca Film Festival microsite.

"Verizon is helping to celebrate the world of independent film by bringing the Tribeca Film Festival to a much broader audience across our wireless, broadband and FiOS networks," said John Harrobin, Senior Vice President Marketing and Digital Media at Verizon. "We're glad to spotlight the hugely inspiring talent and spirit coming out of Tribeca while supporting the Lower Manhattan neighborhoods where the festival takes place."

"As a Festival, we want to share the Tribeca experience with as many movie lovers and film buffs as possible. Verizon's sponsorship will enable us to give more than 59 million Verizon customers a taste of Tribeca," added Craig Hatkoff, Co-Founder of the Tribeca Film Festival.

In addition to the feature films and movie trailers, short films and V CAST mobile content, the Tribeca Film Festival has also commissioned three talented filmmakers to produce made-for-mobile short films exclusively for Verizon. Oscar-nominated director Oren Jacoby ("Sister Rose's Passion"), critically acclaimed actress and playwright Anna Deveare Smith (TV's "The West Wing") and first time filmmaker Mark Campbell of the New Orleans Saints will take part in the project. Each mobile short film will be approximately five minutes long and available to Verizon Wireless customers on V CAST enabled phones.