14 DAY TRIAL // Twitter’s IPO is finally here, after months of teasing and the company’s Dick Costolo couldn’t be more pleased.
“That enthusiasm from investors and their own use of the product, both from a user basis, and then from the potential of it as a monetization platform has been fantastic to see," he told CNBC.
As it was obvious over the past several months, Twitter took its time filing the IPO and the JOBS Act from late 2012 seems to have been very helpful to how the company’s stock is doing right now, as they had time to reveal the financial situation in their own time.
Although Costolo didn’t answer questions about whether the Facebook IPO fiasco from last year influenced their own process in any way, it seems obvious that the company has done exactly that – it chose a different stock exchange, chose to start with a low starting price and was careful on what information it let out.
“There's nothing structural about Twitter that prevents us from having the kind of margin profiles of our peer group. We are investing for the long term. We think this is a long-term company—a company for which there is a fantastic use case for every person on the planet,” Costolo said.
For the future, Twitter seems to have strong growth plans, although how they will pan out remains to be seen.
“Twitter has become the second screen for conversations about that show while it’s happening. Being able to help broadcasters and content partners aggregate that attention on Twitter during the show and engaging that live reach is a super-powerful capability for our broadcast partners,” the company’s leader said.
The company’s stock opened up at a much higher price than estimated, namely $45 / €33.62 and it’s constantly growing.