14 DAY TRIAL // AMC’s hit series “The Walking Dead” is back on the small screen after the third season break and, according to figures provided by Deadline, it’s bigger than ever, having just set a new ratings record.
No less than 12.3 million viewers tuned in for the mid-season premiere.
Considering it had to go up against the Grammys 2013 on CBS, the feat is even more impressive.
“The 9 PM midseason premiere pulled in 7.7 million viewers among Adults 18-49, a basic-cable record for a series and up 6% from the show’s previous high for its October 14 season premiere. In total, 16.6 million viewers watched Walking Dead last night combining the 9 PM premiere and 11 PM, midnight and 2 AM encores on AMC,” Deadline writes.
Overall, the third season of the show has been the strongest in the ratings – and going up with each new episode.
A fourth season of “The Walking Dead” has been ordered and will premiere in October.