The big media companies argued that they need things like SOPA, PIPA and ACTA to protect their content from online "thieves." The current laws just don't cut it. At the same time, opponents argue that any such laws, or treaties, are going to be abused.
The discussion about abuse is not a theoretical one, the existing more limited tools are already abused.
One Super Bowl ad that struck a chord with Americans was Chrysler
's "It's halftime in America," following up on last year's similar ad with Eminem.
The ad is pretty good, but if you missed it you're out of luck, there's only one place to see it, the official NFL site. Copies of the ad have been removed from YouTube, ironically, even the one published by Chrysler itself, following a copyright claim by the NFL. A copyright claim on Chrysler's own commercial.