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January 7th, 2010, 14:04 GMT · By

Texas Instruments Trumpets DLP Pico Consumer Electronics

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Texas Instruments proudly presents its DLP Pico-enabled product lineup for CES 2010
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This year's Consumer Electronics Show has seen company after company launching entire product lines, or sets of product lines, each eagerly waiting to see the glee in consumers' eyes. Texas Instruments is proudly presenting its significant advancements in its award-winning DLP Pico technology, with more than a dozen consumer electronics already yearning for human adoption. The company will be displaying devices belonging to an unprecedented number of product categories, such as mobile phones, PICO projectors, notebook companions, and more.

“We are thrilled to see the breadth of new products coming to market all enabled by DLP Pico,” Frank Moizio, DLP Emerging Markets business manager, said. “Not only do these products feature incredible DLP image quality at compelling price points, but they are delivering new levels of entertainment and productivity to consumers and business users.”

The DLP Pico technology enables superb image quality in consumer product categories such as mobile phones, personal media players, toys, cameras, gaming, multimedia pocket projectors and notebook accessories, to name a few. For instance, Samsung released the DLP Pico projector-embedded W7900 mobile phone back in 2009 and has now announced a new model (whose availability has not yet been unveiled) featuring the DLP Pico WVGA resolution chipset. This chipset enables a resolution of 854x480 pixels, putting DVD-quality in the palm of the user's hand.

Among the already available products on display at CES are the HVGA LG eXpo/AT&T Pico projector snap-on accessory ($179 through AT&T and Amazon), the Optoma PK100/101 ($199/$229 at Amazon and Apple Stores) and WowWee Cinemin Swivel PICO projectors ($299 through Amazon and Brookstone), the Optoma PK102 (HVGA) PICO projection media player ($249 on Amazon and Apple stores) and the LG HS200G (SVGA) multimedia pocket projector ($499 through online retailers). Additionally, Texas Instruments is demonstrating the Brightboxe, the first DLP Pico-enabled gaming projector ($199 through select Target stores).

What is quite interesting is the fact that, even while the technology advances, the DLP Pico continues to bring high resolutions for small form factors even while staying at industry-low price points. Some products even cost less than $200, including Optoma's PK 100 PICO projection media player, the new Brightboxe and the new projector snap-on accessory for the LG eXpo.

Among the company's products on display at CES are also a number of unannounced gadgets. Mobile phone-related products include the WVGA NTT DOCOMO Pico projector phone dock F-04B and the WVGA Samsung Embedded Pico Projector. The company will also be showcasing the Asia Optical Prototype camera, the SVGA/480p HP Notebook Projection Companion, PICO projection media players form Optona, Foryou Media, JCO-Hite and Samsung, as well as two multimedia pocket projectors, one from LG and one from Samsung.


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