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December 12th, 2011, 14:23 GMT · By Oana Grigoras

Tattoos and Games Fight for Environmental Preservation

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DIY game cards designed and launched by Phylo project in an attempt to teach kids the lesson of biodiversity and environmental preservation
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Raising the people 's level of awareness regarding environmental challenges is often a difficult task. Experts try to tackle a wide series of issues using unconventional methods.

Two of the most ingenious ways of celebrating wildlife seem to be scientific tattoos and a new kind of game that proves some characters are actually cooler than Pokemon, National Wildlife Federation informs.

The Trading Card Game, as a part of the Phylo project provides a great opportunity to change the mentality and behavior of gamers of all ages, but is created to become an efficient tool exploited mostly by kids.

It was launched after a study revealed that children know more about Pokemon than they do about real living and breathing creatures living in their vicinity and in the wild.

In order to change things, they decided to introduce a new kind of game, combining the right amount of entertaining with knowledge, highlighting the importance of biodiversity for every ecosystem.

As the participants will start playing the educational game, they won't even realize that they are actually learning new things about vulnerable creatures and not only.

The second most impressive strategy is entitled extInked for a good reason. There is no better wildlife ambassador than out own skin.

It appears hard to believe that scientific tattoos can make a difference, but their presence is definitely indicating that the inked person supports environmental preservation.

Moreover, when exquisite works of art in pen and ink are correlated with eco-friendly campaigns and strategies, the fact that important conservation organizations back this initiative shouldn't come as a surprise.

The entire project was introduced in 2009, in which worldwide activists celebrated Charles Darwin’s 200th birthday. As a result, the Ultimate Holding Company counted on the participation of several organization to create a list of 100 vulnerable of rare creatures spotted in the UK.

Once the facts were put on the table, the partners counted on the help of the gifted artists Jai Redman. Redman wanted to make sure that the presence of these creatures could be immortalized forever, though a series of “endangered species tattoos.”

It might sound like an extreme gesture, but it definitely describes a creative method of celebrating biodiversity and wildlife.

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