14 DAY TRIAL // Not long after Apple fans were delighted by a lost video of Steve Jobs portraying Franklin D. Roosevelt (FDR), a new video has surfaced featuring the late Apple co-founder as a “blue buster” in a marketing video from 1985 set to promote the Apple computers as the alternative to IBM’s “oppression.”
In the video, former Apple employee Craig Elliot talks to Bloomberg's Emily Chang about his collection of Steve Jobs memorabilia, and how he came across this video as he was dusting his attic.
The video features Jobs and other employees as "The Blue Busters," a parody of the 1985 film "Ghost Busters," which was very popular at that time. “Blue” refers to IBM, which people still refer to as “The Big Blue” to this day. IBM was Apple’s biggest rival in the mid ‘80s.
Mr. Elliot is also responsible for releasing the aforementioned video where Jobs portrays FDR.