Jan 27, 2011 09:32 GMT  ·  By

Video game publisher Paradox Interactive has announced that its Magicka action adventure title has managed to sell more than 30,000 copies across all digital distribution services in about 24 hours, also taking the top spot in the Steam daily sales chart, a good performance for a rather low profile title.

Shams Jorjani, who is a producer at Paradox Interactive, has stated when the announcement was made, “The reception for Magicka has been better than we dared to hope, watching the numerous YouTube clips of gamers and editors worldwide laughing themselves senseless as they misfire spells left and right as well as the comments on twitter and forums show us people really get the humor and the idea behind Magicka.”

He added, “Singleplayer and LAN is what most people are currently playing but updating the multiplayer lobby and continuously improving the game is our top priority.”

One of the reasons for Magicka's initial success could be the fact that the game is selling for 9.99 dollars, a good price on Steam, and that the game has a demo that can also be downloaded suing Steam, showing how the game plays out.

Magicka is based around spell creation and one of its main attractions is the level of slapstick like humor that can be generated by each gamer as they attempt to fire off spells and fail or generate results that they have not predicted.

Both Paradox Interactive and developer Arrowhead Games are promising to listen to the feedback coming from the community about their game and release updates and fixes to eliminate any bugs that can affect the game experience.

Paradox Interactive is best known for its grand strategy titles, like Europa Universalis or Crusader Kings, but recently the company has taken up publishing duties for titles that target other genres.

At their recent convention, they showed off Salem, a free to play MMO based around the experience of early North American colonists, and Gettysburg: Armored Warfare, another free-to-play titles based on a steampunk view of the Civil War.