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July 11th, 2006, 09:07 GMT · By

Sony and Guba Sign Online Movie Distribution Deal

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Following an online movie distribution deal inked between Sony and Guba, more than 100 feature-length movies from Sony Pictures will be immediately made available for download via Guba.com,
but the number is expected to grow up to 500 titles. The agreement comes just two weeks after a similar Warner Bros. Entertainment has entered a similar deal with Guba, bringing approximately 200 titles to the table.

Sony's movies will be offered as a part of Guba's Premium online video service on a download-to-own basis. Users will be charged an estimated $19.99 dollars for the new releases, but older titles will retail for as low as $9.99, with a few movies being made available for rental on a Video-on-Demand basis. "Underworld: Evolution," "Memoirs of a Geisha," "Hitch" and "Bridge on the River Kwai" are just a few of the pictures that will find their way on Guba.

"We are open for business on the Internet. GUBA is a powerful user-generated community and this deal demonstrates our strategy to find the best ways to make our content available to consumers online," said Benjamin S. Feingold, President of Worldwide Home Entertainment, Digital Distribution and Acquisitions, Sony Pictures Home Entertainment. "This is consistent with our studio's history of bringing the finest entertainment to people through new technologies and channels."

"Our partnership with Sony Pictures is another major validation of our platform and a significant effort by Sony to make online distribution of film attractive to the Internet audience," said Thomas McInerney, CEO of GUBA. "Sony has shown a clarity of vision when it comes to portable media and entertainment. GUBA was one of the first companies to make user-generated videos available for the PlayStation Portable. We look forward to further collaboration with Sony Pictures and to making movies and TV shows distributed online, easily viewable in the home and on portable devices."

The Sony Pictures Home Entertainment content will only be available to US users due to international copyright restrictions.

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