Sony has been making NEX cameras for a while now, and it looks like its latest step forward in this area has taken the shape of the NEX-7, a big and feature-packed beast, though the NEX-5N also gets a mention for its smaller sizeSony's NEX-7 is easily the new flagship of its mirrorless interchangeable lens camera (ILC) line, what with its use of the 24.3 megapixel APS-C sensor.
With this to make a “first of its kind,” so to speak, the product also got the benefits of an OLED viewfinder with a resolution of 1024 x 768-pixels (WXGA).
Further showing that it did not cut any corners, the company threw in 1080 / 60p AVCHD video capture as well.
"For Sony, the new NEX-7 represents innovation in its purest form," said Kelly Davis, vice president of digital imaging at Sony Electronics.
"Speed and style meet performance and control, creating a shooting experience unlike anything in market today."
Prospective customers that want a detailed description of the ins and outs can drop by the analysis made by Engadget.
As for those that want something a bit smaller and less extreme in prowess, the NEX-5N might pique their interest.
It has a sensor of 16 megapixels, a 10 fps continuous shooting mode, 1080 / 60p AVCHD video capture of its own and other things.
"The NEX-5N camera extends the sleek, minimalist design of the acclaimed NEX-5," said Ernesto Bravo, senior business manager of the alpha group at Sony Electronics.
"But it's also a giant step forward from its predecessor in terms of still image and HD video quality, Auto Focus and speed-of-capture performance."
The NEX-7 will start shipping in November for $1200. or along with an exclusive black 18-55mm zoom lens for $1,350. As for the NEX-5N, it is priced at $600 or, with an 18-55mm kit zoom lens, at $700.