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Sony Might Be Fighting the Wrong Battle In This Consoles War

According to a well known gaming site, early PS3 and PSP adopters might get confused

By Filip Truta, Games Editor

28th of August 2007, 06:38 GMT

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Ever thought that Sony might be barking on the wrong tree when implementing all those nifty media features in their systems? Yes, we're talking about the company's latest platforms that currently sell so and so - the PSP and the PS3. Well, a well-known gaming site might have some good impressions regarding this issue and so
I advise you to take a closer look below. Sony might just find themselves fighting the wrong battle indeed...

"The problem here, then, isn't a million miles away from the issue perceived with the PSP, reads a piece up on GameIndustry.biz. "Both platforms find themselves being advertised as something that isn't a videogames console; instead, they're being pushed harder than ever as multi-function entertainment and media devices, systems which have "something for everyone" regardless of whether you're into games or not."

The next paragraph carries even more weight although I'm not so sure it's entirely accurate. You'll see why in a minute:

"On one side, you have the traditional early adopters of PlayStation hardware - the millions of gamers who formed the core audience for the PS2, and whose influence and advocacy should not be underestimated when considering the reasons for the success of that console. If not actually neglected, those people certainly feel unloved right now, and worse, they feel that they're being asked to pay above the odds for non-gaming functions when they just want a games console."

It's true there could be a few gamer wannabes saying, "I'm getting me a games console today!" running off to their closest hardware store having la crème de la crème in mind, as far as entertainment systems are concerned, only to get back home with it and find out that the PS3 they'd just bought wasn't exactly the simple console they thought it'd be, featuring tons of games and great services.

"On the other side," the piece reads on, "you have the more casual, mainstream audience who adopted the PS2 late in its life - or who haven't previously owned a games console. This is a rich vein indeed, as Nintendo could attest - but Sony's mistake here is that it is attempting to leap straight into this market without first winning over the early adopters."

Could it really be true that those ready to pay the hard cash for the PS3 don't know what they're doing? My guess is that their great majority know where they stand with the PS3. But yes, Sony is kind of rushing into things.

TAGS:

PS3 | PSP | Sony | Console Wars | media


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