The company is making a "significant investment" in VR technology

Jul 2, 2014 14:37 GMT  ·  By

Even though EA is refraining from joining in the virtual-reality playground, Sony seems to be intent into making it an integral part of its future, with the big investment it made in the development of the Project Morpheus headset.

"It's definitely more than an experiment. We've made some commitments; we're putting significant investment into the product," Sony UK boss Andrew House tells The Guardian.

Sony put some similar investment into 3D gaming tech on the PlayStation 3 computer entertainment system, only to completely drop the technology on the PlayStation 4 next-gen console.

"With Oculus we saw this groundswell of game development that didn't necessarily have a monetizable or a business option, but [developers were] so passionate about this space that they were doing this essentially in their spare time," he points out.

"It struck that me that if there's a variety of game developers showing interest in this space then it's probably time to jump in and see if we can play a part and give them the tools they're looking for," House concludes.

The truth is that, as is always the case with new technology, the consumer market will dictate the future of virtual reality. VR does have some points in its favor over 3D, however, since it hasn't been popping up every 10 years since the 1950s only to slowly die out and crawl back into its shell, and it has the potential to fundamentally alter the way we interact with software products.