Sony Ericsson Launches K750i The Da Vinci Code pack in UAE

Sony Ericsson has released the K750i, 'The Da Vinci Code' special pack, in the United Arab Emirates. The pack contains a Sony Ericsson K750i with free preloaded 'The Da Vinci Code' content, wallpapers, themes, ring-tones, plus an exclusive 'The Da Vinci Cod'e Polo-shirt and BLUETOOTH headset (HBH-PV700).


"By offering consumer's customized K750i phones encrypted with features from 'The Da Vinci Code', Sony Ericsson makes the K750i even better. Combining imaging excellence with a rich suite of business, entertainment and communication features, the K750i is already the ideal companion for people with a busy working and social life but now users can have even more fun with it," said Husni El-Assi, General Manager of Sony Ericsson, Middle East and Africa.

Sony Ericsson is also offering movie fans the chance to qualify for 'The Da Vinci Code Trail' this summer in Paris by testing their code-solving skills on-line. 'The Da Vinci Code Trail' will run until mid-June at www.sonyericsson.com/davincicodetrail, and challenge participants to solve six encrypted puzzles against the clock to see if they have what it takes to be invited to the next level - a trip to Paris for the ultimate mystery challenge using all the power of the most up-to-date Sony Ericsson phones in a real-life adventure.

Finalists will spend four days in Paris and will receive a Sony Ericsson mobile phone to keep a photo record of their stay in Paris. At the end of the week in Paris, participants will compete against each other in a special live 'Da Vinci Code' trail treasure hunt around the city. The Grand Prize winner and their guest will receive a return ticket to London and two weeks of accommodation, with stays in Paris, Rome, London and New York, as well as entry to some of the world's most famous museums.

The K750i has a 2 megapixel camera with autofocus, red eye reduction and 4x digital zoom, a music player and FM radio. Other features include 32 MB of internal memory, expandable up to 2 GB via Memory Stick Duo cards (a 64 MB card coming with the phone), Bluetooth and Infrared connectivity.

The 'K 750i Da Vinci Code' special is now available at Jumbo, Axiom, and Citadel stores throughout the UAE.