Just as expected, Sony Ericsson made a major release yesterday, unveiling the K660 handset. The device brings some of the most evolved features, all wrapped in a fresh and appealing design.

Sony Ericsson K660 is a 3G enabled handset, which means that it will manage to provide fast data transfer speeds for its user. It will allow him to handle blogs and surf the web at high rates, after going past the small screen issue. For this, the user can even zoom in for a closer look at text or images. Moreover, the K660 also includes a Bookmark function, a single click button that takes the user back to the Home Page and an 'Enter Address' shortcut, highly similar to PC based internet.

The phone's design is one of its strongest points, as it looks both sporty and stylish in two color combination of lime green with white and black with red. It also packs the Google Mapsfor Mobile, a software which manages to replace the functions of the regular GPS. The 2 megapixel camera will manage to bring only average quality pictures and nothing impressive. There's no harm in that, as the phone targets especially those people who need a mobile device for surfing the web rather than one for shooting pictures.

"This Web-optimised phone is a clear step along that journey and will appeal to individuals who are managing their busy lives and social networks online, whether its arranging to meet up for a football match or booking concert tickets", said Martin Winkler, Head of Web Marketing at Sony Ericsson. This proves to be only part of "Sony Ericsson's vision to offer 'Generation Web' a mobile internet experience that's rich, user-friendly and satisfying", he further added.

There is still a lot of time left to wait until seeing this phone in stores, as Sony Ericsson K660 will be available starting with the first quarter of year 2008.