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Sony's Not Giving Up on the 20GB PS3

Retailers aren't ordering any, consumers going for the 60GB model...Sony doesn't let it go

By Filip Truta, Games Editor

1st of March 2007, 15:01 GMT

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You may just recall a rumor about the 20 GB PS3 not selling very well. In fact, both PS3 models (20GB and 60GB) don't sell, but the 20GB model in particular is close to becoming a history lesson. Even if
the rumor suggested a retrieving of 20GB PS3s off the market, Sony's David Karraker denies such happenings: "The type of model found in stores is completely up to what the retailer orders, so if they don't see a big demand for a particular SKU, they simply don't order it from us. We continue to manufacture both."

Really now...? Why on Earth would Sony still produce the 20GB model of PS3 if nobody wants it? No retailer is saying they want it and even if people buy some of Sony's shelf sitters it's always the 60GB model. Looks more like a defense mechanism that Sony has developed. Anyway, the PAL regions aren't getting them so obviously Sony is making less 20GB PS3s and more of the 60GB ones so their loss shouldn't be so great.

An article posted on NextGeneration entitled "Sony: 20GB PS3 Not Dead Yet," says that Sony loses a lot of money on the 20GB PS3 issue, as iSuppli's November 2006 analysis said that the hardware maker loses $306.85 per 20GB model sold versus $241.35 for the 60GB PS3. So if these are the facts, and these are the figures, why is Sony so keen on still manufacturing 20GB PS3s?

TAGS:

60GB | Karraker | PAL | Sony | 20GB
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