14 DAY TRIAL // SanDisk Corporation, a leader in flash memory, announced today the launch of the industry's first premium mobile phone storage cards. The SanDisk Mobile Ultra, microSD, microSDHC and Memory Stick Micro (M2) flash mobile memory cards are available in 2GB, 4GB and 8GB capacities and will be launched at CommunicAsia Singapore, at SanDisk Booth.
The SanDisk Mobile Ultra high-performance cards are designed to fulfill the needs of any consumer who embodies the digital lifestyle. The new cards provide fast speeds, allowing users to enjoy the higher transfer rates of digital files between their mobile memory card and their computer. But the speed is not the only new feature of the SanDisk Mobile Ultra cards, they also increase the storage capacity of the phone for maps, music, videos, photos, games and other essential applications, practically waking the multimedia features of the mobile phone to life.
The mobile phone videographers have the opportunity to capture more events and experiences to their phone, being also able to quickly transfer them to social media or video-sharing websites afterwards. The MobileMate Micro Reader featured by the card plugs directly into a high-speed USB 2.0 port, allowing fast transfer and easy management of digital files.
"Mobile phone usage for multimedia activities, such as digital photography, music downloads, videos, and GPS functionality has doubled over the last two years, and spending on mobile media globally is expected to surpass US$100 billion by 2012," said David Kerr, vice president mobile research, Strategy Analytics. "This product launch further proves SanDisk's ability to anticipate changing user needs and provide the market with the right mobile storage solutions at the right time."
Michael Romero, vice president of Mobile Retail Business, SanDisk, said, "SanDisk's new Mobile Ultra line will make consumers' digital lifestyle more manageable by offering them greater ability to quickly transfer photos, maps, music, videos, games and other large file size content wherever they go. These cards are truly the most convenient way for people to store, move and play content using their mobile phones, so we're excited to introduce this high-performance, premium product to market to meet this need and growing demand."
The new SanDisk Mobile Ultra cards are now available at different retail outlets. In Singapore, their prices range according to capacity, from $30.00 for the 2GB SanDisk Mobile Ultra microSD model, to $45.00 for 4GB, and $95.00 for 8GB. The SanDisk Mobile Ultra Memory Stick Micro M2 will cost $46.00 for the 2GB model, while the 4GB and 8GB models cost $69.00 and $139.00, respectively.
While the microSD cards can only hold 2GB of storage capacity, the microSDHCs can go up to 4GB or 8GB and fit perfectly with the newer phone models, which feature compatibility with higher capacity cards.