SanDisk recently announced at the CeBIT Show, the introduction of SanDisk Mobile Premier, a new line of performance-oriented microSD memory cards aimed specifically at the mobile phone market. The cards allow consumers to quickly transfer content to and from their mobile phones as well as increase storage for videos, music, ring tones, digital images and other files.

Also, SanDisk Mobile Premier cards feature SanDisk's TrustedFlash technology which allows network operators to sell premium content that can be downloaded directly to mobile phones, stored on the cards and played on other TrustedFlash-enabled devices authorized by the network provider.

One of the key advantages of the SanDisk Mobile Premier cards is the use of a card reader or cable attached to a PC which enables users to load music tracks, images and videos to/from a SanDisk Mobile Premier card more rapidly than with a standard card, with read/write speeds up to 10 MB per second.

Since most mobile phones have limited on-board memory, the SanDisk Mobile Premier card will allow users to store more songs, still images, videos and other content on their handsets. For example, a 2GB Mobile Premier card can store 500 MP3 songs for about 32 hours of playback time.

SanDisk Mobile Premier microSD cards will be offered in 1 and 2 GB capacities, with suggested retail prices of $ 44.99 and $ 69.99, respectively. The fingernail-size cards, which come with an adapter to fit standard SD card slots, are slated to be available this spring at many of the more than 200,000 stores worldwide where SanDisk products are sold.