15% drop of the LCD dedicated segment by September

Aug 22, 2006 13:49 GMT  ·  By

After the LG widescreen that hit the retail market with a 2000:1 contrast ratio, here comes Samsung's giant - the 70" 'very widescreen' LCD TV panel, the world's largest retailed TV set to be more precise.

The 70" TV set supports high definition, 1080p, and has a viewing angle of 180 degrees and a great contrast ratio of no less than the 2000:1, same as LG's 'little' LCD TV. The brightness is also impressive - 600nits, as the LCD also comes with a response time of 8ms displaying 1.07 billion colors.

"Our new 70-inch LCD is not only significantly larger, but also sets a new benchmark of excellence in terms of video image reproduction, viewing angle and image quality. We've designed it to dramatically enhance the large screen LCD TV user's viewing experience," said Executive Vice President Kim Sang-Soo of Samsung Electronics.

On the other hand, the LCD TV dedicated market is expected to drop by 10-15% in September. "As a result, supply for 32-inch panels will run short of demand by around 300,000 units, with the most serious tightness occurring in September and October, the makers said. Tight supply will also occur in the 26- and 27-inch segments. For the 40-inch-and-larger segments, the makers added," said Digi Times.

Moreover, Hsiung Hui, executive vice president of AU Optronics (AUO), stated at a recent investors' conference that in the upcoming quarter we might see a 10 % drop in demand for the 32- and 37-inch panels, and a 5% price cut for the 26-inch panels. However, the analyst predicts a stabilization of the market in September. We will see about that.

"According to WitsView Technology, the ASP (average selling price) for 32-inch panels was US$375 in the second half of July, with quotes from first-tier vendors being US$380. The 32-inch panel segment enjoyed a major share of the global TV panel shipments in June, at 33.2%, followed by 20-inch and 26/27-inch panels, at 22.7% and 12.2% respectively," further writes Digi Times.