One way to expand the customer base is to offer more features on a product, but there is an alternative that can be just as effective: cutting inessential features in favor of a smaller price.
The Galaxy Camera (Wi-Fi) is an example of the latter maneuver: Samsung has basically taken the Galaxy Camera and removed the 3G broadband support.
3G was included just to make sure owners always had a way to upload photos to social networking sites.
The camera has no call abilities though, despite looking like a smartphone with a huge lens, so 3G can be relatively painlessly discarded.
That said, the device uses a quad-core ARM processor and a 16.3 effective megapixel 1/2.3" BSI CMOS sensor.
It also has 21x Optical Zoom Lens (23 mm Wide Angle), an HD Super Clear Touch Display (4.8 inches, 308 ppi) and 8 GB of built-in flash storage.
Obviously, the capacity is expandable via a memory card slot compatible with micro SDSC, micro SDHC and micro SDXC formats.
Then, there is the automatic ISO control, which sets light sensitivity to any of the following values, depending on ambient brightness: 100, 200, 400, 800, 1600, 3200.
Other specifications include HDMI 1.4 (direct streaming of photos and videos to HTDVs), GPS, GLONASS, Bluetooth 4.0 and, of course, the WiFi a/b/g/n wireless technology (WiFi HT40).
Samsung Galaxy Camera weighs 300 grams (0.66 pounds) and can record/play Full HD video (1920 x 1080 pixels) in MPEG4 and AVC/H.264 formats, as well as AAC audio. The Android 4.1 Jelly Bean Operating system is installed on it.
Sadly, Samsung did not provide the price of the Galaxy Camera (Wi-Fi)
, nor did it say when the sales would start. Not even a vague ETA (estimated time of arrival) was provided. Since the original Galaxy Camera
ships for $470 / 360-470 Euro, the new one should be cheaper.