The company’s new CF card is targeting professionals with very demanding pro tools

Jul 5, 2012 16:11 GMT  ·  By

Japanese giant electronics company Sony has just announced the new XQD S Series memory card specially designed for sports photographers and other professionals looking for high-speed flash storage.

The Sony XQD S Series Compact Flash memory card can write data at a sustained write speed of 168 MB/s and this performance level actually surpasses the CF maximum speed rating of 167 MB/s.

The CF write speed is limited by the interface maximum transfer rate.

Sony even goes as far as recommending NIKON’s D4 DSLR professional digital photo camera as one of the best fit for the XQD S Series Compact Flash memory card:

“Partnered with Nikon’s D4 professional DSLR, XQD S Series effortlessly captures a non-stop burst of 108 RAW frames3 (at 12-bit compressed RAW, approximately 10.5MB file size). At a shooting speed of 10fps, this lets photographers document the men’s 100m sprint final from start to finish in a single, sustained burst of RAW images.”

The cards will be available starting September or October of 2012, but the pricing isn’t yet available.