A successful hardwood floors business relies on wood abandoned in docks

Oct 21, 2011 14:19 GMT  ·  By
Viridian Wood Products relies on the fact that recycled wood has a story of its own.
   Viridian Wood Products relies on the fact that recycled wood has a story of its own.

In the fashion industry, vintage items are like wine: the older, the better. Oldie but goldie products seem to please their public even more if they are the result of a recycling processes, which shows the producers' respect towards the environment.

This is the case of the hardwood floors designed by the very creative and eco-friendly Viridian Wood enterprise.

Instead of relying its business on virgin lumber, the company offers its clients floors manufactured from rescued wood and scraps. The material comes from former crates, abandoned in local docks, that were used in the naval industry.

The company has just launched two exquisite, luxurious new products on the market: Jakarta Market Blend available in several patterns, and Fishtail Oak, an exotic mixture that also gives its customers the chance to select their favorite out of a generous list of shades: cinnamon, honey or chocolate.

Either way, the clients's purchase will highlight both their passion for fashion and earth-friendly values.