RIM’s BlackBerry World with Multimedia Content from Major Providers

Today, Canadian mobile phone maker Research In Motion has unveiled some more info on the video content that BlackBerry 10 users will be able to enjoy through the BlackBerry World storefront (formerly BlackBerry App World).

The handset vendor claims that its portal will provide users with one of the most robust music and video catalogs currently available for mobile phone users.

BlackBerry 10 owners will have at their disposal a wide variety of movies and TV songs, many of the titles expected to land in the portal the same day they will be released on DVD.

Furthermore, the company notes that TV shows will be available in the BlackBerry World the next day after being aired.

Not only will users be provided with content from major studios, music labels and top local broadcast networks, but they will also enjoy multiple payment options for the available content.

"Music and video content is an integral part of a rich mobile experience. People want easy and convenient access to their favorite music, movies and TV shows wherever they are," said Frank Boulben, chief marketing officer at Research In Motion.

"RIM is committed to working with content providers to bring the best, most up-to-date content to our customers with BlackBerry 10, and to make it easy for them to get what they want."

RIM will make the video download and rental section in the BlackBerry World available initially only in the US, the UK and Canada.

Movies will come from 20th Century Fox, Entertainment One (eOne), Lionsgate, MGM, National Film Board of Canada, Paramount Pictures, Sony Pictures Home Entertainment (US), Starz Digital Media, STUDIOCANAL, The Walt Disney Studios, Universal Pictures (UK), and Warner Bros.

At the same time, customers will receive access to TV shows from ABC Studios, BBC Worldwide, CBC/Radio-Canada, CBS, DHX Media, ITV, National Geographic, NBCUniversal (UK), Nelvana, Sony Pictures Home Entertainment (US), Starz Digital Media, Twentieth Century Fox Television, Univision Communications Inc, and Warner Bros.

As for the DRM-free music download section in the storefront, it will offer content from 4AD Records, Domino Recording Company, finetunes, Matador Records, (PIAS) Entertainment Group, Rough Trade Records, Sony Music Entertainment, The Orchard, Universal Music Group, Warner Music Group, XL Recordings and Zebralution.

The handset vendor also announced that BlackBerry 10 users would be able to purchase music in 18 countries in the beginning, including Canada, USA, UK, Argentina, Brazil, Columbia, Mexico, France, Germany, Italy, Netherlands, South Africa, Spain, Australia, India, Malaysia, New Zealand and Singapore.