The supermodel Klum may just be one of the busiest women on the planet. A happily married wife to soul artist Seal, a mommy for the third time and producer on the 'Project Runaway' reality show, Heidi just got her hands on another deal.

She and Victoria's Secret are preparing for the launch of a new women's bra, called 'The Body', Heidi's nickname when she first started working with the renowned lingerie company. But, despite the model's fame for her gorgeous frame, Heidi says that the lingerie item is not going to be one of those unpractical and uncomfortable lace bras.

'Now it's a big honor having a bra named after my nickname that people know in the business, "The Body". And this is probably one bra that every woman wants to have because it is so comfortable. It comes in eight different colors, it has no seams, no stitches. It is not the super sexy, lacy bra, but this is something functional that you want to have every day that is super comfortable and just great.'

Heidi already shot a television commercial for 'The Body' and she stated that it was a lot of fun to do it. The only problem consisted in that she was already pregnant and they had to work their way around to avoid her belly. 'I had a chair to work with that I could hide behind a little bit. It all worked out fine', Klum said during 'The Early Show' on CBS.